Lead Product Manager
Reengage
At ReEngage, I led the development and execution of a platform enabling mass-scale personalized customer interactions on Facebook. My role involved working closely with clients to enhance their conversion rates through effective onboarding and user training programs. I oversaw cross-functional teams in development, marketing, and design, ensuring timely and successful project deployments.During my tenure, I implemented strategic user feedback, resulting in a 20% increase in feature… Show more At ReEngage, I led the development and execution of a platform enabling mass-scale personalized customer interactions on Facebook. My role involved working closely with clients to enhance their conversion rates through effective onboarding and user training programs. I oversaw cross-functional teams in development, marketing, and design, ensuring timely and successful project deployments.During my tenure, I implemented strategic user feedback, resulting in a 20% increase in feature adoption and customer satisfaction. By prioritizing high-value features and avoiding unnecessary additions, I directed the platform's development to align with customer needs and business goals.Notable achievements include driving a 6x increase in sales for a major client, generating over $250,000 from Facebook interactions, and reducing a customer's support queue from 40 to 12 emails per day through optimized support systems. My efforts contributed to significant improvements in engagement, customer satisfaction, and overall business performance. Show less