Will Reese, Ph.D.

Will Reese, Ph.D. Email and Phone Number

Principal of ETHNO @ ETHNO
portland, oregon, united states
Will Reese, Ph.D.'s Location
Portland, Oregon, United States, United States
Will Reese, Ph.D.'s Contact Details

Will Reese, Ph.D. work email

Will Reese, Ph.D. personal email

n/a
About Will Reese, Ph.D.

Design ethnographer and planner helping companies to stay relevant by understanding mind, society and culture.Specialties: Socio-cultural insight, consumer understanding, design research, planning, branding and identity, ethnography, psychiatric interviewing.

Will Reese, Ph.D.'s Current Company Details
ETHNO

Ethno

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Principal of ETHNO
portland, oregon, united states
Website:
getethno.com
Employees:
6
Will Reese, Ph.D. Work Experience Details
  • Ethno
    Principal
    Ethno Feb 2012 - Present
    Portland, Oregon
    I run ETHNO. ETHNO is a consulting practice that helps create branded products, services, and spaces to enrich everyday life. The foundation for building great new experiences is deep understanding of the ways people really think, feel, and live. We provide that foundational understanding, as well as the strategic direction to put it to work for business.
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  • White Horse
    Director Of The Digital Futures Group
    White Horse 2010 - 2012
    Portland, Oregon
    Created a forecasting discipline to help companies adapt their marketing strategies to the accelerating changes in behavior that arise from ubiquitous computing.
  • Ziba Design
    Director Of Consumer Insights And Trends
    Ziba Design 2005 - 2010
    Head of the Consumer Insights and Trends Group (CIT), a multi-disciplinary research team composed of trends, information, and social science experts. Developed the mission and vision of the Group and insured excellence across all research touch points. Helped inspire and guide the creation of new products and services for top companies worldwide.
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  • Design Science Group, Llc
    Principal
    Design Science Group, Llc 2002 - 2005
    Philadelphia, Pennsylvania, United States
    View
  • Design Science Group, Llc
    Senior Associate
    Design Science Group, Llc 1999 - 2002
    View

Will Reese, Ph.D. Skills

Ethnography Customer Insight User Research User Centered Design Design Strategy Experience Design Concept Development Consumer Behaviour Marketing Strategy Design Research Design Thinking Focus Groups Research Design Interaction Design Product Innovation Service Design Brand Architecture Concept Generation

Will Reese, Ph.D. Education Details

Frequently Asked Questions about Will Reese, Ph.D.

What company does Will Reese, Ph.D. work for?

Will Reese, Ph.D. works for Ethno

What is Will Reese, Ph.D.'s role at the current company?

Will Reese, Ph.D.'s current role is Principal of ETHNO.

What is Will Reese, Ph.D.'s email address?

Will Reese, Ph.D.'s email address is wi****@****msn.com

What schools did Will Reese, Ph.D. attend?

Will Reese, Ph.D. attended Uc San Diego, Swarthmore College.

What skills is Will Reese, Ph.D. known for?

Will Reese, Ph.D. has skills like Ethnography, Customer Insight, User Research, User Centered Design, Design Strategy, Experience Design, Concept Development, Consumer Behaviour, Marketing Strategy, Design Research, Design Thinking, Focus Groups.

Who are Will Reese, Ph.D.'s colleagues?

Will Reese, Ph.D.'s colleagues are Marta Schmidt, Winnie Hong, Lidia Petrova.

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