William Wesley, Ccufc Email & Phone Number

Atlanta, Georgia, United States

-Successfully manage community programs including: Schools, Philanthropic Fund, and Sponsorship.-Strategically invest up to $1M annually in community initiatives that effectively align with funding priorities.-Collaborate with business executives and department leaders to develop and implement community relations and sustainability strategies.-Execute year-round member and community financial education center workshops by actively engaging 1,000 members within Delta Community's service area.-Implement Community Programs Investment Strategy to Drive Member Growth and SPHH across 16 counties.-Provide analytics and metrics-based reporting using Business Intelligence data.-Actively engage 2,000 students annually.-Create comprehensive school FEC curriculum.

Atlanta, Georgia

Provide strategic contributions to organizations committed to improving the lives of families and young people through financial education, STEM initiatives, or health-related programs!

Atlanta, Georgia, United States

Greater Atlanta Area

-Analyzed audience data to create cohesive brand content.-Directed email and social marketing campaigns.-Drove relevant traffic and actionable leads from social media presence.-Marketing tactics led to 35% growth in social media shares and 28% increase in website traffic.Proficient in all major social media platforms.

Atlanta

Exceeded event activation goal by consistently executing projects and brand management campaigns at 15% below budget. Performed brand campaign management for live events, and marketing campaign events for Keurig-Green, 3M Scotchgard, and Amope-Managed 40 + events per quarter with budgets totaling more than $300,000.-Trained and managed 3 part-time employees and 50 brand ambassadors on proper quality consumer engagement, messaging, data collection-Increased consumer engagement 10% by implementing diverse field strategies

Atlanta, Georgia

Earned the EX award with BP for facilitating the biggest campaign tour in 2012, delivering the “Campaign of the Year.” Managed three accounts including BP Global, Delta Airlines, and Mitsubishi.-Increased Mitsubishi branding for new electric cars by 14%-Created brand awareness and managed meet and greets for 3 U.S. Olympic athletes -Directed and mentored team of 5 assistant managers in the events department to perform project -marketing and promotion initiatives-Led operations for 100 events in 45 cities and achieved a 96% success rate-Increased consumer engagement by 14% through expanding Mitsubishi’s marketing program -Created compelling social media content for Mitsubishi account

Los Angeles

Directed logistics and staff implementation for 3 markets including Chicago, Orlando, & Boston, achieving a 91% success rate and bringing 60 staff and 75 events. Recognized for outstanding communication with stakeholders and client interface at all levels. Clients included Nintendo and the U.S. Air Force.-Hired, trained staff, and onboarded staff to manage events-Administered on-site tech support and problem solving strategies 100+ devices-Managed full service marketing campaigns including project timeline, launch date, budget, and staffing-Produced weekly detailed consumer engagement, expense tracking, and asset allocation reports for clients

Los Angeles, Ca

American Re-Up is an entrepreneurial venture that began as a documentary and later morphed into a mobile application idea, Re-Up.me Its mission is to become a L3C to promote personal sustainability and accountability through the use of technology and civic engagement. -Developed project roadmap, defined objectives, deliverables, and scope. Worked closely with intern engineers to ensure effective resource allocation.Led resource planning meetings.Interviewed, hired and managed production team.Conduct indiegogo online fundraising campaign.Demonstrated strong negotiation, diplomacy and conflict resolution skills.Wear any and every hat necessary to execute the vision.

National Tour

US Air Guard - VANS Warped Tour was a program aimed at educating concert-attending youths of academic and career opportunities in the US Air National Guard----Manage FISH data capture system technologyCommunicate effectively with high ranking military personnelCreate programming to engage and educate attendeesKeep staff motivated through 42 consecutive activation datesUtilize event game app for purpose of data collectionAdapt to extreme/unique conditions in the field

Los Angeles

Provided project direction including event planning, marketing execution, campaign management, and market research for self-run events at marketing company. Clients included Toyota Scion, University of Southern California, US Navy. Developed internship program for five students from Marshall School of Business to help scale company.-Managed 300+ national branding and advertising campaign events in California, New York, and Miami-Secured 2-year marketing research contract with USC to address public safety issues on campus and community-Deployed research software, Survey Monkey, to obtain data from key stakeholders-Analyzed research data to drive business decisions and deliver strategic communication -Utilized surveys, focus groups, and social media questionnaires to delivered a strategic communication plan to help address the issues

Chicago, Il

Promoted twice and nominated for the prestigious, nationally recognized Chairman’s Leadership Award for outstanding service, as a result of work performance, excellent follow through, expertise, customer service and demeanor.-Trained 10 employees in the IT department to provide direct customer service -Deployed project rollout of information transfer and mobility of 600 new staff computers-Utilized Active Directory and ticket system to authenticate users login credentials-Diagnosed and resolved network, hardware and enterprise level software malfunctions, managing 70% of user issues remotely and 30% onsite

B.I.S. - Andrew Young School Of Policy Studies, Social Entrepreneurship | Economic Development Of Cities, 3.39

As a graduate of this program, I am well-prepared to launch and enhance social enterprises while taking on leadership roles that drive.

Digital Marketing

Attending a part-time immersive program. Gaining proficiency in social advertising using Facebook, Google AdWords, and Google Analytics.

Human Computer Interaction