○       Effectively introduced Olly into the C-Store, Military and Grocery market, expanding its presence to +70,000 locations. This was achieved by the strategic hiring of brokers, customer development and establishment of distributors.○       Developing trust-based relationships with national clients (7-Eleven and Circle K), distributors (McLane-Core Mark), and broker agents by understanding needs and business goals.○       Identify strategies to increase business prospects in the designated geographic area and effectively grow a regional consumer base while establishing new partnerships.○       Works with national clients (711, Circle K) directly or through distributor and broker partners, while remaining fully accountable for customer connections and satisfaction.○       Analyzing business trends and product IRI and SPIN data in order to create sales targets, strategies, forecasts, and understand performance in the market.○       Drives the account planning process, recommends strategies, and finds trade promotion opportunities.○       Collaborates cross-functionally with operations, marketing, and finance to identify sustainable and profit-driven scenarios.○       Personally, conduct customer sales calls, including to headquarters, manage the presentation process, and use resources like IRI and SPINS for a successful meeting.○       Reviewing account performance and working with clients and brokers to understand inefficiencies and increase revenue growth.

Responsibilities include managing brokers, wholesalers, and call on Key National Accounts.• Manage the convenience channel business with the goal of gaining new distribution and promotional activity through direct calls to National accounts.• Develop and communicate programs, distribution updates, pricing, and promotional activity to the convenience chains, and the chain personnel at our distributors.• Identify opportunities and call on major C-Store chains in order to expand distribution and sales of EAS Company line.• Develop and deliver effective presentations which include IRI/data analysis and solution-based recommendations that will positively affect both convenience business and EAS Sween Company.• Build and develop strong profitable customer relationships with retail national key accounts and wholesales to identify growth, understand account profile, develop a business plan, negotiated sales contracts and business reviews.• Manage and work with brokers, wholesalers by setting goals, objectives, sales strategy, develop a program plan to grown top National Accounts and ensure our brokers and wholesalers organization are well trained.• Developing an executing plan to drive profitable sales, growth and roll out new items and new programs.• Responsible for sales forecasting, business analytics, P&L, budget plan, sales plan activities, create business plan, profitability goals, tradeshow management, trade spending, broker review, & CRM system. • Identify new opportunities and develop a new business plan by targeting potential customers in all channels.• Track execution on all regional sales programs, including surveying chain stores for program and distribution execution.• Utilize Nielsen data to build strategic plans to increase sales and build market share.

Responsibilities managed one designated territory base of major accounts in convenience in the metro Arizona region.• Conduct buyer calls to sell in programs, new items, re sets, major holidays promotions, ads and new distribution to chain accounts such: 7- Eleven, Circle K, QuikTrip, Walgreens, and CVS.• Negotiate TPR (Temporary Price Reductions), IRC (Instant Redeemable Coupon) programs, pricing, launch new product, distribution, promotions, displays placement, adds & space in key accounts. • Develop sales plans and forecasts that align with manufacturers goals and objectives while ensuring that all sales goals were achieved.• Conducted new product rollouts in an efficient and timely fashion to accurately coordinate with launching of advertising and promotional campaigns, maximizing exposure to consumers and enhancing sales results.• Developed all sales plans and forecasts ensuring that all sales goals were achieved.• Optimized sales of existing and new customers by managing the presentation, promotion, and marketing funds.• Maintained close communication with key accounts personnel to review product performance and implement measures to improve store's merchandising efforts resulting in increased product sales and conduct monthly market surveys.

•· Develops sales and marketing approaches for existing customers based on knowledge of the customer, preferences and style. · Markets new products and services and established product delivery to result in further penetration of the account with additional product lines· Routinely resolves customer issues within established guidelines and partners with customers in identifying satisfactory solutions· Builds strong customer relationships with uniform decision-makers on an on-going basis with the objective of continuing and renewing service contracts.