1. Strategic Marketing and Planning1)Develop strategic marketing plan for MHE2)Lead market research for MHE3)Establish the team to monitor / analyze competitors and economy/market4)Propose strategy and actions2.Business Development1)Formulate business development plan and strategy in global market places2)Potential partner identification3)Investment analysis4)Deal structuring5)Contract Negotiation3.Sales Management1)Sales target set-up and hit 2)Work out Pricing Strategy for all business units3)Execution of contract negotiations 4)Realization of the maximum sales potential5)Customer management4.Good leadership and interpersonal skills