As the Director of Sales & Marketing, I’ve led initiatives that have not only transformed our brand but also strategically positioned Commenco for sustained growth. My focus on data-driven strategies and team leadership has consistently driven both sales growth and customer loyalty.𝗞𝗲𝘆 𝗥𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 & 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀:• Sales Strategy & Execution: Developed and led data-driven sales strategies that surpassed revenue goals by over 10% in 2023, while driving a significant increase in client engagement and the sales pipeline.• Revenue Growth: Achieved a 170% revenue increase for Motorola Solutions products, making Commenco the 19th top-performing partner nationally.• Team Leadership: Spearheaded a comprehensive overhaul of the sales team, including restructuring, recruitment, and training, resulting in a 30% uplift in sales performance since 2021.• Go-to-Market Plans: Directed the successful go-to-market strategy for new product launches, increasing product sales by 140% year-over-year.• CRM Implementation: Implemented new CRM software, optimizing sales processes, enhancing client relationships, and enabling more effective funnel management.• Brand Transformation: Led a full rebranding initiative, launching comprehensive advertising campaigns to increase brand visibility and enhance market positioning across multiple sectors.In this role, I continue to focus on driving sustainable growth, empowering my team to exceed goals, and delivering innovative solutions that solve real client challenges.

As Vice President of Operations, I developed and executed strategies to drive both operational efficiency and revenue growth. By implementing data-driven systems and forward-thinking processes, I paved the way for scalable, replicable operations that supported future franchise expansion.Key Responsibilities & Achievements:• Team Leadership: Directed a team of 20 staff, providing clear guidance to ensure operational excellence and superior service delivery across multiple branches.• Strategic Budget Management: Managed a $1.3M+ annual budget, applying strategic planning and forecasting techniques to optimize resource allocation and financial performance.• Revenue Growth: Spearheaded growth strategies that resulted in a 30% increase in gross revenue over the previous year.• Operational Systems: Devised and deployed scalable, replicable systems that enhanced operational productivity, laying the groundwork for future franchise expansion.In this role, I focused on aligning team performance with strategic objectives, driving sustainable growth, and ensuring the operational framework could support long-term scalability.

In this role, I provided strategic consulting to small business owners, with a primary focus on driving competitive advantages and achieving sustainable financial growth. My expertise in developing repeatable membership growth strategies enabled clients to achieve consistent double-digit revenue increases.Key Responsibilities & Achievements:• Operational Strategy & Growth: Guided clients through overcoming operational challenges and implementing strategies that fostered consistent business growth.• Training & Development: Created informative content and tools for employee training, enhancing workforce competence and productivity.• Customer Satisfaction: Achieved a 100% success rate in customer satisfaction, with every client experiencing financial growth during my consultancy.By focusing on actionable strategies and tailored solutions, I helped clients improve operational efficiency, drive revenue, and build long-term success.

As President and Owner, I transformed a traditional martial arts academy into a high-growth enterprise, leading strategic initiatives that drove substantial revenue growth and enhanced market positioning. I developed and implemented comprehensive programs, processes, and marketing strategies that fueled sales growth and profitability.Key Responsibilities & Achievements:• Rebranding & Market Positioning: Led a complete rebranding from Ko's Black Belt Academy to Versus Sport Taekwondo, modernizing the company's image and elevating its market presence.• Strategic Leadership: Directed staff in executing the Versus vision, guiding the evolution of brand strategy and publicity efforts to align with business objectives.• Revenue Growth: Achieved over 200% revenue increase from inception to sale, scaling the business from $150K to over $450K in annual revenue, resulting in a significantly increased business valuation.In this role, I focused on long-term growth, driving innovation, and building a scalable business model that delivered sustained success.

Led the establishment and growth of the Kansas Taekwondo Association, with a mission to promote and grow the sport of Taekwondo in the Midwest while supporting the sustained competitive excellence of athletes, coaches, and referees. Oversaw the development and execution of programs aimed at fostering talent through seminars, workshops, and the creation of the Kansas State Team, funded by revenue from state-level Taekwondo events.Key Responsibilities & Achievements:• Spearheaded the development and growth of the Kansas State Team and training programs to support athletes, coaches, and referees.• Organized revenue-generating Taekwondo events to fund state team initiatives and support long-term development.• Directed the launch and ongoing development of the Kansas Taekwondo Association website, ensuring it served as a dynamic resource for the community.This role involved strategic planning, event management, and fostering a competitive spirit across all levels of the Taekwondo community.

As a committed member of the USA Taekwondo Tournament Committee, I played a key role in planning and executing national Taekwondo tournaments, contributing to the sport's growth and enhanced public engagement. My responsibilities extended from pre-event planning to ensuring operational success and delivering a high-quality experience for all participants.Key Responsibilities & Contributions:• Event Planning & Management: Coordinated logistics and managed event operations to ensure seamless tournament execution.• Operational Excellence: Maintained high standards in event delivery, optimizing processes for efficiency and success.• Stakeholder Engagement: Collaborated with key stakeholders, including athletes, coaches, and sponsors, to ensure a positive and well-supported tournament experience.• Brand Development & Promotion: Contributed to the promotion of USA Taekwondo events, enhancing visibility and engagement across the sport.• Continuous Improvement: Identified areas for improvement to enhance the overall tournament experience and operational effectiveness.This role involved strategic planning, stakeholder collaboration, and event management to support the growth of Taekwondo on a national level.

As chairman I was responsible for making first contact with donors and potential donors. I helped to organize event data and was elected "Chairman of the Year" for my contribution to the 2007 event. My personal responsibilities also included website design, forms creation, and meeting planning for our leadership group.

I was personally responsible for the development and implementation of new products and tooling for the Kansas City Manufacturing Facility. Working jointly with the engineers at Harley Davidson's Product Design Center I helped to keep the concepts realistic for our workplace in Kansas City. I also was tasked with creating a working manufacturing plan for new products including receiving, shipping and all aspects of production.