Wilson Brooks Email and Phone Number
As the Associate Vice President for Marketing at Gardner-Webb University, I have over 30 years of experience in helping businesses and organizations succeed in the online marketplace. I am a certified inbound marketer by HubSpot and a Google Analytics expert specializing in higher education, financial services, and healthcare marketing.I have orchestrated marketing efforts for new programs and special initiatives for the University, managing advertising budgets and directing channel implementation for campaign launches and market share growth. I have quickly restructured GWU’s 2020-2021 marketing strategy in response to COVID-19, prioritizing search engine marketing and SEO as flagship marketing initiatives. I have also implemented lead-scoring techniques to prioritize and qualify prospects for the University’s four main revenue streams. I aim to create and execute effective marketing strategies that align with the University’s mission, vision, and values.
Image Marketing A.I.
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Online Marketing SpecialistImage Marketing A.I. Jan 2024 - PresentCharlotte Nc Dma -
Online Marketing SpecialistBrandingtouch.Com Sep 2007 - PresentUnited StatesI aid businesses and organizations succeed in the online marketplace. I am an SEO and Search Engine Marketing Consultant with specialties: Higher Education, Financial Services, and Healthcare. -
Associate Vice President For MarketingGardner-Webb University Jul 2019 - PresentBoiling Springs, Nc• Orchestrated marketing efforts for new programs and special initiatives for the University. Managed advertising budgets and directed channel implementation for campaign launches and market share growth. • Restructured GWU’s 2020-2021 marketing strategy in response to COVID 19, prioritizing search engine marketing and SEO as flagship marketing initiatives. -
Director Of MarketingGardner-Webb University Jan 2011 - Oct 2019Boiling Springs, Nc• Spearheaded marketing efforts and strategies across the four main revenue streams of the University, including Undergraduate Programs, Degree Completion, Graduate Programs (Five Schools), and Development. • Identify personas, search, and discover key market segments best fitting the University’s “model prospect.”• Accountable for designing conversion funnels or “journeys” for prospective students and donors. • Create key metric dashboards for university administration and stakeholders. • Implemented lead-scoring techniques to prioritize and align personal contacts with the prospects most engaged. • Leveraged the overall purchasing power of the University by effectively coordinating the marketing budgets and media buys. • Created reporting dashboards for administration and enrollment, showing the real-time performance of crucial key point metrics. -
Online Marketing SpecialistImage Marketing Group, Inc Jan 1998 - May 2024Charlotte MetroImage Marketing A.I. specializes in unique digital marketing and design solutions tailored to your business needs. With a focus on AI integration and website design, we cater to businesses of all sizes, offering personalized strategies for impactful results. Our team of experts combines creativity and technical prowess to enhance your brand's digital presence and drive success. Whether it's revamping your website, leveraging social media, or embracing innovative AI technologies, we're dedicated to elevating your digital presence and authority. -
President / CeoImage Marketing Group, Inc Jan 1998 - Dec 2010Greater Charlotte Area• Researched, analyzed, and redirected the company towards new and upcoming marketing technologies while tracking and determining marketing channel effectiveness. • Prospected new revenue stream development and tested multiple cross-platform techniques. • Collaborated with clients to analyze statistical data and track results within various marketing strategies. I• Recruited high-performance marketing, design, developer, and sales staff. -
Director Of Publications And CommunicationsGardner-Webb University Sep 1990 - Dec 1997Greater Charlotte Area•Design and oversee production of major university publications.•Coordinate and manage production schedule•Manage the University's budget for advertising and print collateral production.
Wilson Brooks Education Details
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Visual Cummunications And Design, Computer Science
Frequently Asked Questions about Wilson Brooks
What company does Wilson Brooks work for?
Wilson Brooks works for Image Marketing A.i.
What is Wilson Brooks's role at the current company?
Wilson Brooks's current role is Online Marketing Specialist | AI, SEO, SEM, Higher Education, Financial Services, Healthcare..
What schools did Wilson Brooks attend?
Wilson Brooks attended Appalachian State University.
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