Windle Watkins, Mba Email & Phone Number

Charlotte, North Carolina Area

I oversaw the pickup and delivery of various articles in Charlotte and surrounding areas. I also managed deliveries across the south as Augusta, GA to Raleigh, NC, multiple items, including Envelopes/Packages, Lab Specimens, Lab Equipment, Food/Supplies, Architectural Drawings, and Mechanical Parts. Additionally, I am integral in making deliveries without complaints.

Charlotte, North Carolina

I collaborated with the lead agent, buyer agent, and executive assistant in multiple areas, including CRM Systems, Lead Generation, Database Management, Google AdWords, Internet Marketing, Blog Posts, Budgeting, Branding, Marketing Campaigns, Website Monitoring, Drip Email Campaigns, Google Analytics and Email Marketing. Besides drafting written training templates for the job functions and responsibilities for the marketing assistant position, I addressed the lead sourcing issue and developed a system flow chart to efficiently aggregate agency client leads to one source. I executed the physical system for the flow chart to funnel agency leads, enhancing realtor response time to potential clients by one day. I was also instrumental in enhancing the viewership of the agency's Facebook page and website by 30% and 50%, respectively. Moreover, I instituted a social media schedule for ad placements, Facebook posts, Twitter posts, etc.

Charlotte, North Carolina Area

I partnered with the owner and marketing team to assess clients' marketing needs. I managed Social Media Strategy, Marketing Campaigns, Branding, Customer Engagement, Value Propositions development, Customer Retention, Digital Marketing, Vendor Management, Analytics, Market Positioning, and Proposal Development. Apart from securing the tentative agreement with local businesses, I identified Key Performance Indicators (KPIs) and developed key metrics from digital campaigns. I offered information to help companies determine their position in the marketplace. I also conducted Web metrics analysis, including visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click. Furthermore, I facilitated the development or implementation of an online marketing strategy and evaluated or negotiated contracts with vendors or digital partners.

Blacksburg, Virginia

I was responsible for strategically planning and executing social media marketing to engage prospects, drive new business, and enhance customer acquisition. Besides overseeing content marketing on the agency's Facebook page, I was integral in accomplishing a 97% customer retention rate by completing remarketing projects establishing a value proposition to the consumer, and securing revenues of $640K a year. In addition, I determined a new health market channel and established a life/disability channel generating $45K annually. I also generated $38K in new revenue by identifying & capitalizing on the dental channel; the first marketing initiative captured business with 120 employees. Moreover, I enhanced requests for quotes by 20% by conceptualizing and implementing a trade show marketing strategy to enhance the agency's presence at realtor, local business, and community events.

Roanoke, Virginia, United States

Master Of Business Administration (M.B.A.), Marketing

Activities and Societies: Intramural Sports, Graduate Assistantship

Project Management Plus Program, Project Management

Mta Certification In Fundamentals Of Database Management, Information Technology

Microsoft Technical Assistant

Certificate, Microsoft Office 2013

Microsoft Office, Microsoft Excel, Microsoft PowerPoint

Bachelor’S Degree, Marketing Management

Activities and Societies: Intramural Sports, American Marketing AssociationWho's Who Among American Colleges and Universities; Dean's.