There are rich experience for brand vision and team management. Years of working experience in FMCG brand. Good at grasp design specifications and visual requirements of brand. Art scope including but not limited to e-commerce, independent sites, social media, shooting, video. Be creative and adaptable.
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联合创意总监Ontimeshow Apr 2023 - Present中国 上海市 黄浦区1/ Responsible for completing activities and design plans for brand customers' needs, promoting and determining proposals and leading the team to complete various design projects. Completed dozens of offline activities of various brands. 2/ Lead the team to complete 3D creative video script, shooting, modeling, rendering and editing. Service clothing fast-moving consumer brands more than 100 home. 3/ Responsible for the content and design of social media accounts such as public accounts, video accounts, Xiaohongshu and Douyin. Complete daily updates and brand activity reports. 4/0-1 Build team experience and establish assessment mechanism. Control project budget and be responsible for project schedule. 5/ Connect and manage various activities, design material suppliers, control cost and delivery cycle. 5/ Develop new projects of digital clothing courses and build an online design teaching website. Develop other distribution channels to increase market share. -
Senior Creative ManagerShinebed Nov 2021 - Apr 2023中国 上海市Responsible Bedsure brand vision. 10+ years’ experience from creative direction roles. Understand the visual requirements of cross-border e-commerce.Lead the design and video team to complete the Amazon platform visual materials.The scope of work-Responsible for the creative visual planning and shooting of the brand campaign. Plan visual for back-to-school season, Black Friday, and Christmas Sales.- Control social media visual material, including Ins, Facebook, Tiktok.- Responsible for product video and shooting, control the final quality. Control costs and schedules.- Responsible for Amazon page design, including product main image, A+ page, store page, etc.- Build brand VI and extension materials. Control the brand's visual tone of all online channels.- Responsible for packaging design, control costs and work with agency.- Manage 10 people. Includes graphics, 3D and video. Manage and conduct team performance reviews.-Understand visual CTR and ROI to improve visual contribution to sales. Establish various visual work SOP to facilitate cooperation and progress.
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设计总监Kyomirai Nov 2020 - Nov 2021Responsible pdc, CreerBeaute, ShinkoQ brand vision.10+ years’ experience from senior creative direction roles, client side.Experience of leading, motivating and coaching other creatives to reach shared goals.Train Chinese and Japanese design teams to complete daily design work.The scope of work-Responsible for brand spokesperson TVC and shooting plan, execution, and landing promotion.-Responsible for product video and shooting, controlling the final quality. Control the cost and timeline.-Control online brand vision. Including Tmall flagship store, JD, Tik Tok, VIP, Koala.-Tik Tok live studio performance experience.-Responsible for soft line in offline store.-Responsible for the design and content of the Brand public number and WEIBO.-Responsible for packaging design, control costs and work with agency.
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Senior Design ManagerCoty Feb 2018 - Oct 2020中国 上海Responsible MAX FACTOR, BOURJOIS, RIMMEL brand vision. Following brand guidelines and control the brand's visual tone of all online and offline channels. More experience in managing TP, Agency. Excellent communication skills, rich leadership team experience.-Responsible for the new product poster design. Take control of the shooting direction.-Responsible for the Brand public number and WEIBO content creative design. Working from a brief with a copywriter, generating ideas to present to the client.-Communicate with TP to complete flagship store design. Working on image concepts to produce an effective marketing campaign.-Responsible for cropping design in offline store.-Brief agency for the banner design of the the media platform.-Commissioning specialists, such as artists and photographers, to work on projects.-jManaging projects and working within a budget. -
Senior Design ManagerGoodbaby International Feb 2016 - Jan 2018中国 上海市区Responsible for the online flagship store visual design. Including the activity page, banner, products.Understand the design specifications and visual requirements of e-commerce and mobile apps. Good at controlling brand style. Rich experience in visual design of brands. Completed sales of over 100 million in 1111 promotion 2016. -
Senior Design ManagerHonyee Media Apr 2013 - Dec 2015中国 上海市区Guide the creative team to complete e-commerce website and visual design. Grasp visual requirements of international e-commerce like The Luxer, JD.com, T-MALL, shangpin.com, KJT.COM, cmbmall. There are rich experience for online shopping, luxury, FMCG brand. Served brands include: Dior, BVLGARI, DE BEERS, Jaeger-LeCoultre, PIAGET, Loreal, Maybelline, H&M, adidas, UGG, G-star, Tommy Hilfiger, Lee...
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Graphic DesignerHearst Magazines Mar 2012 - Mar 2013中国 上海市区Creative design for ELLE DECORATION magazine. Luxury brand lookbook design. Participation advertising photography and shooting. Creative EDM and layout on iPAD.Served brands include: SIEMENS, Zwilling, ROBAM, H&M DECO, NipponPaint, Natuzzi, Rochebobois,TOTO, PHILIPS, Miele... -
Graphic DesignerLeo Burnett Greater China Group May 2011 - Feb 2012上海Visual Identity System; Web design; Lookbook; EDM; UI; -
Intership索尼 Feb 2011 - Apr 2011上海UED design
Wing W. Education Details
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Raffles College Of Design And CommerceGraphic Design
Frequently Asked Questions about Wing W.
What company does Wing W. work for?
Wing W. works for Ontimeshow
What is Wing W.'s role at the current company?
Wing W.'s current role is Creative Director.
What schools did Wing W. attend?
Wing W. attended Raffles College Of Design And Commerce.
Who are Wing W.'s colleagues?
Wing W.'s colleagues are Yuxuan Ying, Esther Z., Yeli Gu, Yuheng Ke, Paulo Cesar.
Not the Wing W. you were looking for?
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Wing Firmanperkasa W
Jakarta, Indonesia
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