Hospitality ConsultingEvent Design and Execution

-Responsible for generating private event sales for the Ruth's Chris Steak House restaurant and Embassy Suites hotel. My responsibilities included developing relationships that resulted in successful events for our clients and revenue for the business.

Responsible for developing and executing strategies to increase social business at The Chattanoogan Hotel. Planned and executed all social events and events for universities and schools, government, religious and military groups.

-HIred to create new sales process for the events department for weddings, social, fundraising and corporate events.-Hired and coached new events team members in the sales process and worked with talented existing team to increase event sales by 40+% over previous year.-Develop strategic plans to create relationships in niche markets which results in increased sales for the company-Responsible for leading four sales teams to increase sales revenue by 10% from 2010 to 2011.

-Directed sales initiatives for all three private venues operated by the company -Managed the efforts of a ten person sales team responsible for delivering top line short term revenue and growing long term relationships. -Managed day to day operations working closely with the owner, general manager, and facilities director to ensure flawless execution of prestigious corporate and social events.

-Directed sales and marketing initiatives for company including development of collateral materials, website content and solicitation of new business.

-Managed four Regional Service Directors and two Business Consultant Directors who liaised between CENTURY 21 and 748 individually owned and operated offices in North and South Carolina, Georgia, Alabama and Florida. -Planned and executed the strategic business plan for growing and sustaining the Southeast region through productivity initiatives within existing offices as well as mergers and acquisitions. -Orchestrated content and presentation of all educational and award… Show more -Managed four Regional Service Directors and two Business Consultant Directors who liaised between CENTURY 21 and 748 individually owned and operated offices in North and South Carolina, Georgia, Alabama and Florida. -Planned and executed the strategic business plan for growing and sustaining the Southeast region through productivity initiatives within existing offices as well as mergers and acquisitions. -Orchestrated content and presentation of all educational and award events.-Collaborated with individual brokers and owners to develop and implement plans to increase business based on trend analysis and subject area expertise. -Administered $600,000 annual expense budget. -Managed key relationships with the Southeast region's top brokers.-Drove continuous professional development for team members to create opportunities for advancement. Show less

-Consulted with brokers and franchise owners in North and South Carolina, Virginia, West Virginia, Georgia, Alabama, Florida and Washington, D.C., to develop local marketing campaigns that supported and expanded upon the national brand marketing campaign 'Real Estate for the Real World.'-Launched all new corporate programs and initiatives to brokers and agents. -Worked with agencies and media buyers to develop content, delivery, and timing of advertising in radio, TV and outdoor… Show more -Consulted with brokers and franchise owners in North and South Carolina, Virginia, West Virginia, Georgia, Alabama, Florida and Washington, D.C., to develop local marketing campaigns that supported and expanded upon the national brand marketing campaign 'Real Estate for the Real World.'-Launched all new corporate programs and initiatives to brokers and agents. -Worked with agencies and media buyers to develop content, delivery, and timing of advertising in radio, TV and outdoor media.-Provided training to help franchisees target niche markets and presented marketing initiatives at regional and national events.-Coordinated regional events for national sponsorships. Show less

HIred, trained and coached a team of ten Catering and Convention Service managers and a banquet team of seven managers. Led team in planning premier events and conferences for groups of two to 3,000 people. Created strategies to to drive progress toward financial goals. Worked with the culinary team to develop menus for themed events. Collaborated with the sales team to develop dynamic presentations to potential clients. Led the team to increase revenues from $8 million in 1994 to $14… Show more HIred, trained and coached a team of ten Catering and Convention Service managers and a banquet team of seven managers. Led team in planning premier events and conferences for groups of two to 3,000 people. Created strategies to to drive progress toward financial goals. Worked with the culinary team to develop menus for themed events. Collaborated with the sales team to develop dynamic presentations to potential clients. Led the team to increase revenues from $8 million in 1994 to $14 million in 2000. Show less