Winnie Tsang Email & Phone Number

Hong Kong

Hong Kong Sar

Hong Kong Sar

Hong Kong Sar

Hong Kong Sar

．One of the market-leading parenting online platform with 120,000+ followers and 200+ KOLs. Specialty in large scale IP licensed (Hasbro) Event Management. Own a children indoor playground - E Cube Club in MegaBox.．Implement large scale IP licensed events, from creative inception through final delivery, included but not limited to budget management, IP/Brand license pitching, creative brief development, supervise licensed IP/brand contents re-development, strategic operation management, advertising and PR communication planning and event experience design and quality assurance management.．Plan and execute event plans with different brands．Responsible for identifying and recruiting new potential KOLs and influencers．"My Little Pony & Friends Sports Day" is one of the licensing event project which held on 17-19 Dec 2021 in HKCEC

Hong Kong Sar

• National Distributor of Huawei Enterprise Products in Hong Kong, Macau and Taiwan• Responsible for defining Marketing Strategy. Plan, execute, review and optimize promotion activity for new e-commerce platform (www.ideahub.com.hk)• Lead the customer engagement, media spend and growth objectives by working closely with other teams• Formulate, execute and refine e-commerce strategies including digital marketing and advertising activities to drive sales and revenue• Measure and report performance of all digital marketing and manage our social media platforms• Plan online strategy campaigns on marketing platforms such as Google Ads, FB ads and IG ads, and develop strategies to optimize content across all stages of the conversion funnel• To manage and monitor the day-to-day performance of social platforms (Facebook, Instagram) and all online marketing platforms (eCommerce platforms) and google etc

Hong Kong

• Lead a team to plan, execute, and manage all aspects of online and offline marketing activities• Formulate and implement marketing strategies, sales & promotion ideas for partners• Develop and execute business plan, marketing plans and programs• Event management for all corporate events including concept development, budgeting, production and logistic arrangement• Execute communication, sales & marketing activities through various offline and online channels• Project management and negotiate with different parties for particular projects• To ensure products and collections reflect current and potential market trends• Prepare marketing budgets for management review and approval• Perform ad-hoc assignments as required by management

• Conduct market research to identify market trend and consumer insights to identify business opportunities• Manage all advertising, SEO / SEM, Facebook, marketing materials including EDM• Draft and publish marketing materials such as brochures, eDMs and speeches• Assist in the development of brans and group, event management, public relations, advertising and promotions• Provide administrative and operational supports to sales team

Hong Kong

• Report to Marketing Manager• Assist the Marketing Manager to execute all rounds of marketing activities such as advertising & promotion, branding, events and visual merchandising• Devise and execute media strategies, write press release and handle press enquiries• Explore and identify joint promotion opportunities• Conduct marketing research when necessary• Design, create and produce marketing materials such as advertisement, brochures, flyers and newsletters• Assist in executing and monitoring routine retail promotion activities• Monitor the PR coverage and prepare PR report quarterly.• Ad hoc marketing and communication projects• Handle daily marketing activities & promotion supporting

Tsim Sha Tsui, Hong Kong

• Provide logistics arrangement with different clients• Coordinate with different parties & vendors including governor• Provide administration support, including data entry, filing, shipping documents control

Lantau Island, Hong Kong

• Provide guest services and handle guests’ situation at the responsible locations• Implement contingency plans for inclement weather, failure of public transportation services and high volume of guest attendance• Maintain daily operations of Resort transportation and Main Gate, including the operations of car parks, public transportation areas and luggage valet

Wan Chai, Hong Kong

• Provide administration support, including developing and maintaining exhibitors’ record, filing system, application forms and preparing promotions materials, etc• Advise and support pre-event arrangement, including liaising with internal & external partners and logistics arrangement• Handle incoming enquiries and provide comprehensive & accurate information and professional service to exhibitors• Provide on-site support during event, and provide solution for ad-hoc on-site issues• Conduct on-site training and manage temp staff• Handle post-event duties, including post-event site-inspection, settlement of payment• Direct report to project manager in product promotion

Bachelor Of Arts (B.A.), Marketing & Public Relations

Subject  Introduction to Business  Marketing Research  Introduction to Public Relations  Integrated Marketing Communications .

Higher Diploma, Transport And Logistics Studies

Activities and Societies: - Basketball Team - Photo shooting Club Subject - Supply Chain & Logistics Management - International Trade.

F.1 - F.5 (Hkcee), Art

Activities and Societies: - Basketballing Team - Class Debate Team - Chinese & English Club - Japanese Club - Basketball Cub - Class.