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Winnie W. Email & Phone Number
Asia Pacific Marketing Communications Manager
at
陶氏化学
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✓ Verified Jun 2026
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Current company
Role
Asia Pacific Marketing Communications Manager
Location
Jing'an District, Shanghai, China
Company size
Who is Winnie W.? Overview
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Quick answer
Winnie W. is listed as Asia Pacific Marketing Communications Manager at 陶氏化学, a company with 124 employees, based in Jing'an District, Shanghai, China. AeroLeads shows a matched LinkedIn profile for Winnie W..
Winnie W. previously worked as Marketing Communication Manager at Lenzing Group and Product & Marketing Manager at Kompan A/S. Winnie W. holds Master Of Arts (M.A.), International Journalism from Cardiff University / Prifysgol Caerdydd.
Company email context
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陶氏化学
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Profile bio
About Winnie W.
Solid experience in B2C & B2B marketing and brand strategy with emphasis on integrated marketing campaign & digital marketing; 10+ years content creation experience with 5+ years in social communication; familiar with China social landscape; rich experience in large-scale trade shows/events; Writer, 3 books published.
Listed skills include Social Media, Digital Marketing, Content Management, Copywriting, and 4 others.
Current workplace
Winnie W.'s current company
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陶氏化学
6 roles
Winnie W. work experience
A career timeline built from the work history available for this profile.
Asia Pacific Marketing Communications Manager
Currentresponsible for positioning and promoting Dow Polyurethane products, technologies and services to key customers, value chain partners and markets through digital and social media, E-commerce channels, co-marketing programs, PR, advertising, literature production, trade shows, and customer communications and events.
May 2021 - Present
Marketing Communication Manager
- Lead Lenzing fiber brand strategy transition from B2B to B2B2C model for textile applications (RTW, active wear, inner wear, kids wear, home textile) in China. Shape a robust marketing communication strategy to re-brand TENCEL™️ & ECOVERO™️ from fiber products to sustainable textile/fashion brands to end consumers. Create brand preference, expand market.
Apr 2019 - Apr 2021
Product & Marketing Manager
- Formulate China marketing strategy and oversee marketing budget- Collaborate with segment leaders to develop strategic vision for sales initiatives- Plan and implement multi-channel leads generation campaigns that support overall sales strategy including: exhibitions, events, social media, content marketing, SEO&SEM, email marketing, etc.- Develop social.
May 2016 - Apr 2019
Digital Marketing Specialist
From 0-1, build up digital ecosystem (WeChat, LinkedIn, Website, EDM) for DEKRA East Asia, developing and implementing an integrated communication strategy that enhances DEKRA online presence.Social Media - Launched Social Media platforms including 2 WeChat accounts and LinkedIn Page for DEKRA East Asia- Develop content and campaigns on DEKRA WeChat &.
Mar 2015 - May 2016
Freelance Writer
Self-Employed
Writer, Freelancer- 3 books published by Yangtz River Literature & Arts Press- Regular contributor & column writer for various traditional print magazines as well as online medias (lifestyle, music, art)
Jan 2006 - Mar 2015
1 education record
Winnie W. education
FAQ
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Quick answers generated from the profile data available on this page.
What company does Winnie W. work for?
Winnie W. works for 陶氏化学.
What is Winnie W.'s role at 陶氏化学?
Winnie W. is listed as Asia Pacific Marketing Communications Manager at 陶氏化学.
Where is Winnie W. based?
Winnie W. is based in Jing'an District, Shanghai, China while working with 陶氏化学.
What companies has Winnie W. worked for?
Winnie W. has worked for 陶氏化学, Lenzing Group, Kompan A/S, Dekra, and Self-Employed.
How can I contact Winnie W.?
You can use AeroLeads to view verified contact signals for Winnie W. at 陶氏化学, including work email, phone, and LinkedIn data when available.
What schools did Winnie W. attend?
Winnie W. holds Master Of Arts (M.A.), International Journalism from Cardiff University / Prifysgol Caerdydd.
What skills is Winnie W. known for?
Winnie W. is listed with skills including Social Media, Digital Marketing, Content Management, Copywriting, Integrated Marketing, Marketing Communications, Media Relations, and Public Relations.
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