Winnie Yeoh Email and Phone Number
As a seasoned professional with a passion for bringing groundbreaking ideas to life, I’ve spent 8 years at Impossible Foods leading 0-1 product launches across the US and EU markets, redefining how consumers experience plant-based foods. My journey continued at Amazon, where I spearheaded initiatives to enhance multi-account fraud detection by analyzing customer behavior, crafting detection frameworks, and optimizing the balance between operational feasibility and third-party seller benefits.With a robust background in product innovation, project, and program management, I excel in dynamic environments where collaboration with driven, like-minded individuals is key to success. I’m driven by the challenge of transforming concepts into impactful consumer experiences, and I’m eager to leverage my analytical prowess, leadership acumen, and organizational expertise to pivot into the biotech/technology sector.Interested in these roles: project management, program management, product operations, or strategy and operations. If you're looking to hire for these roles, let’s connect and explore how I can add value to your team!
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Product And Market Research ConsultantHyféCalifornia, United States -
Senior Program Manager InternAmazon Jun 2023 - Sep 2023Seattle, Wa, Us· Identified multi-account fraud detection gaps in Amazon's returns and refunds policies; analyzed customer behavior and calculated total customer refunds amount to forecast potential savings to third-party sellers· Collaborated cross-functionally with Product, Program, Operations, and Machine Learning teams to design two alternative program frameworks to detect customer fraud; new program estimated to increase accuracy of fraud detection; identified several quick win opportunities to enable more rapid adoption of new framework· Influenced Operations team to prioritize improving existing data aggregation method by conducting trade-off analysis between two frameworks; improved multi-account fraud detection resulting in reduction of investigation time -
Project ManagerImpossible Foods Dec 2020 - Jul 2022Redwood City, California, Us· Drove feature prioritization for sausage patty product by weighing trade-offs between salt level and consumer preference by conducting internal product taste tests and analyzing feedback · Conducted competitive analysis of chicken strip products in both the US and EU markets by aggregating retail data to guide product design and prototyping teams in developing Impossible's first plant-based version, resulting in better understanding of competitor products and alignment on product features · Revamped request system by soliciting user pain point feedback from the executive assistants to improve usability of product demo sheet; reduced turnaround time for incoming requests from investors, Impossible's C-suite and VPs by 30% -
Co-Chair At Women At Impossible ErgImpossible Foods Nov 2020 - Feb 2022Redwood City, California, Us· Enable the ERG to develop and implement action plans for strategic objectives geared towards inclusion & diversity, mentorship and career development· Mentor to 2 early career mentees· Managed the budget sheet for annual activities related to strategic objectives -
Senior Food TechnologistImpossible Foods Dec 2018 - Dec 2020Redwood City, California, Us· Launched company’s first raw sausage product by spearheading conceptualization, design, prototyping and validation; product shipped in August 2021 in three major nationwide retailers, totaling 24,000 grocery stores· Recommended product use case to Sales Team by designing and validating reheat process for fully cooked breakfast patty product; recommendations now used by 15,000 + stores nationwide to reheat product· Diagnosed plant manufacturing inefficiencies by observing production line, shadowing operators in 12-hour shifts and synthesizing feedback from multiple teams; suggested best practices to optimize equipment settings, increasing Overall Equipment Effectiveness (OEE) by 30% -
Food Technologist IiImpossible Foods Dec 2016 - Dec 2018Redwood City, California, Us· Expedited cross-functional decision-making via decision matrix for selecting top co-manufacturer of choice by synthesizing feedback from the executive team on trial run products and driving consensus; co-manufacturer responsible for scaling up production of Impossible products for national fast-food chains · Built culinary validation program to benchmark plant-based prototypes developed through rapid iteration against animal products, saving $30,000/year previously spent on external product testing agencies by providing test services in-house· Managed day-to-day activities of a culinary technician to optimize productivity of program -
Food Technologist IImpossible Foods Dec 2014 - Dec 2016Redwood City, California, Us· Devised analytical methods to optimize textural attributes of flagship product by collecting consumer feedback, interpreting, and correlating them with instrumental data; first product shipped in 2016 and continues to be top-selling SKU· Methodically executed reformulation and ingredient screening efforts for cost cutting objectives -
Senior Lab TechnicianMondelēz International 2013 - 2014Greater Chicago Area, Il, UsFlavor encapsulation in chewing gum and beverage products. Gluten strength evaluation for texture optimization in cracker products. -
Quality Control InternSeneca Foods Corporation Aug 2013 - Dec 2013Fairport, New York, UsAssignments included x-ray unit validation, operating efficiency improvement in the fruit cup production line and manufacturing technique updates. -
Applications Group InternNestlé Jul 2012 - Sep 2012Vevey, ChReformulation work to improve flowability of powdered soup mixes for optimization of manufacturing process.
Winnie Yeoh Skills
Winnie Yeoh Education Details
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Ucla Anderson School Of ManagementMaster Of Business Administration - Mba -
University Of Wisconsin-MadisonFood Science -
IntiAmerican Degree Program
Frequently Asked Questions about Winnie Yeoh
What company does Winnie Yeoh work for?
Winnie Yeoh works for Hyfé
What is Winnie Yeoh's role at the current company?
Winnie Yeoh's current role is Product and Market Research Consultant.
What schools did Winnie Yeoh attend?
Winnie Yeoh attended Ucla Anderson School Of Management, University Of Wisconsin-Madison, Inti.
What are some of Winnie Yeoh's interests?
Winnie Yeoh has interest in Environmental Sustainability, Badminton, Experimenting With Recipes, Meeting New People, Health, Children, Skiing, Languages, Cooking, Travelling.
What skills is Winnie Yeoh known for?
Winnie Yeoh has skills like Microsoft Excel, Data Analysis, Microsoft Word, Powerpoint, Teamwork, Haccp, Leadership, Food Science, Data Collection, Data Recording, Multilingual, Communication Skills.
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