Anthony Wisniewski Email & Phone Number

Fort Washington, Pa

Fort Washington, Pa

I am currently responsible for marketing automation at SofterWare, a B2B software company offering cloud-based solutions including DonorPerfect, a fundraising growth and donor management platform; ReadySetAuction, an auction management platform, and SafeSave payment services. My responsibilities include:- Salesforce Pardot administration- Building drip programs, engagements and automation rules- List management and segmentation, personalization, and lead scoring- Email marketing and client communications

Willow Grove, Pa

My responsibilities at TherapyNotes shifted several times during my 4 year tenure. I received multiple promotions and raises based on high performance, and varying responsibilities based on the rapidly changing needs of the business. I pioneered many of the marketing and operations processes that are still in place today.- Managed all digital marketing campaigns including paid search and display ads (Google Ads, Bing), paid social (Facebook, LinkedIn), affiliate marketing and commission based programs, email marketing and many others- Was directly responsible for all demand generation and an annual marketing budget of over $1M- Increased the number of leads, free-trial signups and paid accounts by over 25% year over year- Performed analytics reports on an as needed basis using various tools (PowerBI, Hubspot, and internal platforms); presented to the CEO, director of operations, and marketing team- Selected and implemented Hubspot (CRM, marketing automation, and email marketing software platform); on-boarded marketing and sales employees, and collaborated with the internal software development team to integrate in-house data- As technical lead for Hubspot, I created targeted contact lists, marketing workflows, landing pages, and sales automation workflows- Performed market research, analyzed reports, and provided a summary of analysis to the executive team- Was responsible for hiring executive level, director level and associate level employees; grew the company from 15 employees to over 60- Led and managed all recruiting operations; collaborated with directors in various departments to write job descriptions; identified requirements and qualifications, created application questions, conducted interviews, and contacted professional references- Selected, implemented, and managed our ATS (applicant tracking system) used to organize and communicate with pipeline of applicants for various positions

Newtown Square, Pennsylvania

- Performed program management, business development, and daily pipeline management tasks- Strong focus on SAP product implementation including SAP Jam and Cloud for Customer- Managed prospects and pipeline growth to help support the business- Designed and built the ROI calculator for SAP Jam to illustrate cost savings, time savings, and unique business use cases

Worked directly with the Resident Director to develop, manage, and support 10 Resident Assistants (RA's)Was responsible for creating a positive, healthy, inclusive, and enriching environment for RA’s and residents to grow and learn Was an essential part of student learning and engagement forming strong individual connections with residents and staff members, developing community with the use of bulletin boards, and by working with team members to plan floor and building-wide eventsParticipated in nightly hall rounds, advocate for residents, enforce policies, and address resident concerns and issues

Researched and analyzed alumni records to build relationships and connections with Drexel alumni to enhance philanthropic efforts and advance university growthComposed monthly alumni reports for the Office of the President, Senior Vice Presidents, and Development Officers

Worked with Associate Dean, Director, and Associate Directors to re-structure the RA training curriculum, assisted with the strategy and organization of a two week intensive RA training program, and supported Resident Assistant needs throughout the processDeveloped/designed a 60 page training manual, three summer e-newsletters, and a post training assessment (for performance evaluation)

Greater Philadelphia Area

Relevant Projects: Philadelphia Zoo Improvement Project, Route 322 Roadway and Bridge Replacement, Bordentown Chesterfield Road and County Road 660 Roundabout, Abington Township Roadway Improvements, I-95 (Bleigh Ave. to Unruh Ave.), Ben Franklin Pkwy., Navy Yard (Crescent Dr., Langley Ave.), CHOP – West Service Dr., GCIA – Paulsboro Marine Terminal Access Road & Bridge, Green Streets: Philadelphia Zoo, Strawberry Mansion Area, Trenton/Norris Streets, Hartranft, JFK Blvd.Prepared various drawing sets and design plans including construction/roadway, sewer, water, traffic control, pavement marking, and E&S plans using AutoCAD and MicroStationDrafted conceptual design drawings, collision diagrams, property plots, truck turning diagrams, and various profiles and sectionsPerformed drainage and stormwater management design calculations for PennDOT and NJDOT roadway projectsAssisted a team of professional engineers and technical staff with curb ramp details, inspection forms, and TIFSOrganized traffic counts, drafted traffic figures, and performed trip generation calculations

Oversaw all recreational/fitness activities for entire building and provided quality customer service and informational resourcesManaged all student staff attendants as team leader and mentor, and opened and closed facility per industry guidelinesRegulated all climbing activities in Drexel’s recreational climbing facility, including orientations and climbing certificationsInstructed basic and intermediate climbing classes of up to 6 people providing knowledge of proper climbing safety and techniques

Collaborated on team of engineers and environmental scientists to design innovative storm water management systems as part of Philadelphia's Combined Sewer Overflow Long Term Control PlanAnalyzed and prioritized multiple simultaneous sites using GIS and field surveys to determine eligible green infrastructure locationsUtilized GIS for structure sizing, to calculate drainage areas, and review potential green street locations

Worked closely with project managers, project engineers, and supervisors on a $87 million project on the Trenton/Morrisville Toll Bridge job site and in officePerformed quantity tracking of work completed, takeoffs, and processing of submittals and RFI'sPurchased required materials, coordinated reinforcement bar deliveries, confirmed shipped materials and quantities, and organized and processed subcontractor payments each month

Master Of Business Administration (Mba), Marketing, Entrepreneurship/Innovation, 3.72 Gpa

Activities and Societies: Drexel University Ski/Snowboarding Club - Founder/Chairman Residential Living Department - Resident Assistant

Engineering, Civil/Architectural Engineering, 3.2 Gpa

Activities and Societies: Residential Living Resident Assistant, RHA, Drexel Ski/Snowboarding Club - President, Snowmaking Operations.

Education record