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3 times 30 - how I aim to focus my life in various stages.First 30 years - self discovery, exploration, finding my identity, learning ✅Middle 30 years - build something beautiful in my profession and with my family Final 30 years - give back to this earth all that I have been blessed with
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Head Of MarketingDatonics Jan 2023 - PresentLong Island City, New York, UsOversee all aspects of brand, product and event marketing. -
Marketing DirectorDatonics Jan 2021 - Dec 2022Long Island City, New York, Us
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Marketing ManagerDatonics Mar 2018 - Dec 2020Long Island City, New York, Us
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Director, Partner AccountsDatonics Jul 2016 - Dec 2020Long Island City, New York, UsDatonics is an adtech pioneer in aggregating and distributing audience data to the industry's leading DSPs and DMPs. Our sister company Intent IQ is an innovator in identity resolution, enabling partners to unify their customer touchpoints across devices. My responsibilities include servicing and educating media buying platforms, advertising agencies and brands on their data strategy to retarget and remodel their target audiences. In addition to coordinating with our partners on a day to day basis, I was the key driver in revamping both Datonics' and Intent IQ's marketing efforts, including a complete rebranding of the website, messages, collateral and executing our marketing digitally and through events.
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Partner Account ManagerDatonics Mar 2013 - Jul 2016Long Island City, New York, Us
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FounderDigital Mixer Aug 2023 - PresentSocial mixers for advertising and marketing professionals -
Founder88 Keys Aug 2011 - PresentNew York, Ny, Us88 Keys is my own business used for various ventures of personal interest including a clothing line, startup websites and events hosting.(2024) Professional networking events(2016-2017) Founded the NYC chapter of Mundo Lingo (MundoLingo.org), a language social event that operates in 30+ cities worldwide. Led all aspects of event planning, marketing and hosting of events that bring 50-150 guests on a weekly basis.(2013-2015) Planned, coordinated and led events for Asian professional interests and technology startup interests.(2011-2012) Founded and managed all aspects of startup 88 Keys clothing line, including product design, production, marketing and sales. Coordinated the product distribution online and to five retail locations in NYC. -
Nyc Chapter FounderMundo Lingo Jul 2016 - Apr 2018Capital Federal, Buenos Aires, ArMundo Lingo is an organization that hosts language social events in 30 cities worldwide and growing. Our participants gather on a weekly basis to practice languages and make friends from different cultures. After starting the NYC chapter, I retired from my organizer role in 2018. As of present day, Mundo Lingo NYC continues to be a thriving event for language lovers and learners. -
Digital Media PlannerId Media Mar 2011 - Nov 2011New York, UsAn IPG agency, ID Media focuses on direct response campaigns. Planned and executed online media buying of client accounts. Responsibilities include working with clients to determine campaign goals, requesting and reviewing proposals of various vendors and implementing all aspects of campaigns. Managed multimillion dollar Google and MSN (now known as Bing) search campaigns.Met with vendors and attended seminars to stay informed on new and evolving technologies offered in the adtech space including but not limited to DSPs, ad exchanges, video ads, mobile ads etc -
Marketing CoordinatorCostco Wholesale Jun 2010 - Feb 2011Seattle, Wa, UsWorked with marketing manager to drive marketing efforts for the new Rego Park Costco location which opened in the summer of 2010.
William Li Skills
William Li Education Details
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St. John'S University, The Peter J. Tobin College Of BusinessMarketing
Frequently Asked Questions about William Li
What company does William Li work for?
William Li works for Datonics
What is William Li's role at the current company?
William Li's current role is B2B Marketing | Adtech | Events.
What is William Li's email address?
William Li's email address is wi****@****hns.edu
What is William Li's direct phone number?
William Li's direct phone number is +164686*****
What schools did William Li attend?
William Li attended St. John's University, The Peter J. Tobin College Of Business.
What are some of William Li's interests?
William Li has interest in Social Marketing, Digital Advertising, Guerrilla Marketing.
What skills is William Li known for?
William Li has skills like Online Advertising, Digital Marketing, Marketing, Social Media Marketing, Media Planning, Mobile Marketing, Social Media, Market Research, Integrated Marketing, Web Analytics, Email Marketing, Marketing Strategy.
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