William L.

William L. Email and Phone Number

Head of Marketing, CharacterBank Inc. | Biz Dev & Consulting @ CharacterBank Inc.
William L.'s Location
Kyoto, Kyoto, Japan, Japan
About William L.

With a robust background in digital marketing and virtual reality, my leadership at CharacterBank Inc. has been marked by successfully negotiating with industry giants like Sony and Meta. Our team's strategic planning resulted in successful exhibitions at premier gaming conventions, enhancing our brand's global presence. In my role, I've pioneered the localization of gaming content for diverse markets, exemplifying my commitment to cultural accuracy and creative integrity. My proficiency in Japanese complements the collaborative efforts to redefine project scopes, ensuring seamless communication and project delivery. With a passion for the intersection of technology and storytelling, I continue to drive innovation in marketing strategies within the gaming industry.

William L.'s Current Company Details
CharacterBank Inc.

Characterbank Inc.

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Head of Marketing, CharacterBank Inc. | Biz Dev & Consulting
William L. Work Experience Details
  • Characterbank Inc.
    Head Of Marketing
    Characterbank Inc. Feb 2023 - Present
    Kyoto, Japan
    Negotiated development schedules and budgets with partners such as Sony and Meta.Spearheaded the planning and execution of logistics for 5+ major gaming conventions including Tokyo Game Show, GamesCom, and Game Developers Conference.Created and presented pitch decks for unannounced projects. Produced monthly KPT reports for management and the marketing team.Organized schedules for the marketing team to ensure on-time and on-budget delivery of assets.Communicated with Japanese staff and redefined project scope and schedules.Localized the voice-over script for RUINSMAGUS, ensuring accuracy and maintaining creative intent
  • Characterbank Inc.
    Pr / Community Manager
    Characterbank Inc. May 2022 - Feb 2023
    Kyoto, Japan
    Worked with influencers, publishing partners, and other stakeholders to launch RUINSMAGUS on various platforms.Organized international and local events
  • Q-Games
    Pr And Community Manager
    Q-Games Nov 2020 - Apr 2022
    Kyoto, Kyoto, Japan
    Led the charge to redesign the website in time for the 20th Anniversary. Increasing web traffic and brand recognition.Planned and executed social media campaigns across multiple platforms including Twitter, Discord, Instagram, Facebook, YouTube, and TikTok. Created branding guidelines in order to improve team coordination. Provided translation (Japanese to English) for meetings between staff. Used Adobe Photoshop, Premiere, and Illustrator to create compelling content for social media and for the company's website.Organized translation efforts for a biweekly newsletter consisting of 14 languages.
  • Didyouknowgaming?
    Content Creator
    Didyouknowgaming? Apr 2020 - Mar 2021
    Kyoto, Kyoto, Japan
    Translated interviews and articles from Japanese into English.Produced video content using Adobe Suite for the main YouTube channel.Proofread and fact-checked content.Coordinated with other content creators on projects.Conducted interviews and research with/ on game developers.
  • Freelance
    Video Game Journalist
    Freelance Jan 2018 - Nov 2020
    Collaborated with news outlets to provide breaking news.Conducted in-depth research in Japanese and English on a variety of topics.Provided translations (Japanese -> English) relating to video game news.Proofread articles and translations.Appeared on live streams and podcasts to discuss news and topics relating to video games. Co-founded a podcast that discusses niche aspects of the video game industry. Organized a contest with various video game companies.Optimized YouTube and Twitter promotion strategy.Grew my own personal account to over 35,000 followers, and the Source Gaming Twitter account to 25,000.Organized timed content using TweetDeck.Used analytics to discover best practices (optimal tweeting time, etc) to drive more engagement.Organized contests to promote social media presence.Worked with other influencers to increase reach on social media.
  • Source Gaming
    Founder
    Source Gaming Aug 2014 - Jan 2019
    The Internet
    Founded the website, and served as the webmaster/ editor in chief for over 4 years.Managed a team of over 15 volunteers.Hosted live streams with over a hundred of concurrent viewers.Provided translations (Japanese -> English) on breaking news.Edited articles and videos.Conducted interviews with people involved in the video game industry.SG's content has been featured on IGN, Shoryuken, Gamasutra, Destructoid, Siliconera, SmashBoards, GoNintendo and more!

William L. Education Details

Frequently Asked Questions about William L.

What company does William L. work for?

William L. works for Characterbank Inc.

What is William L.'s role at the current company?

William L.'s current role is Head of Marketing, CharacterBank Inc. | Biz Dev & Consulting.

What schools did William L. attend?

William L. attended Middlebury College, Nanzan University.

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