Conducting workshops and providing Digital Literacy Training in and around the communities of Western Massachusetts. Bridging the digital divide among individuals to help them navigate and take full advantage of computer devices, programs, and applications relevant to their daily lives, as well as, assisting them gain relevant technological skills to thrive and become more successful. I have passed my CompTIA A+ Core 1 exams and I am working on completing Core 2 to become fully certified. The next goal is to acquire my Security+ certification.

Providing Help Desk, Technical Support, and contributing to digital equity initiatives. Building valuable connections with Tech Leaders while honing I.T. skills that benefit the community. Ongoing professional development is in constant progress.

• Negotiated with partner publishers/suppliers on a corporate level to attain best-in-market prices for all agency accounts.• Collaborated with Account Heads in acquiring new business leads and generated additional revenue streams for the agency.• Developed best opportunities for client teams in achieving billings targets through partnership deals with external groups and preferential vendors in delivering quality outputs and exceptional rates.

• Created online and digital business opportunities that led to: Incremental billings and added assignments for current brands. Acquisition of new clients• Achievements:  2010 Digital Boomerang Awards – Bronze Winner – Schick Razors “The Schick Boy Project”  Google certification for Search, Video, and Display Networks Active IMMAP* member [Internet and Mobile Marketing Association of the Philippines]

ollaborated closely with other service groups and creative agencies to keep abreast and knowledgeably present media marketplace reviews, including position papers on the following: Latest media trends, Competitive scenarios, Consumer behavior, media habits, and future trends.• Applied business dynamics and identified what marketplace responses are required to build Client’s business.

• Pinpointed the best opportunities to connect with consumers in relevant, intimate, and compelling ways. Leveraging on unique consumer insights. e.g., consumer profiles, purchase/consumption, and media habits. Consumer insights are used to lay down the following: Communication mix, Scheduling strategy, Geographic priorities, Communication goals, Creative Executions, Budget allocations & buying strategies.

• Analyzed critical consumer, brand, and channel dynamics and translated them into sound media strategies.• Designed media advertising and marketing strategies. • Interacted effectively with clients while building relationships that added value and created loyalty to the Agency.• Assisted the Media Director in crafting negotiation strategies.• Oversaw and ensured the proper implementation of all media communication plans.• Formulated effective adjustments in strategy and budgets.• Participated in agency-wide initiatives and activities, pro-bono projects, etc. • Assisted Agency representatives in industry affairs.