Won Choe Email & Phone Number

Los Angeles, CA, US

San Jose, CA, US

Seoul, KR

San Jose, CA, US

• Led FY21 strategic planning by developing portfolio strategy and prioritization framework for USD ~350M Ops portfolio
• Managed all data aspects of FY20 and FY21 Ops portfolio strategic planning including data structure development, intake, sanitization, analysis, scenario modeling and reporting of 70~100 projects
• Reported the progress and the result of the strategic planning to COO and his senior leadership team
• Built dashboard for FY21 Ops metrics to measure functional and transformation activities in Ops and build accountability across Ops functions
• Developed planning process and tools to drive productivity of collaboration with other teams and partners

San Jose, CA, US

• Managed supply chain activities for ~10 new product development projects by closely working with joint development manufacturing (JDM) partners and cross functional teams: product management, engineering, and other.
• Developed new processes and templates to enforce better communication and reduce potential cost increase from JDM partners through RFQ analysis, cost validation/analysis and ramp planning

• Developed the blueprint for business transformation by setting goals and defining the core work scope and roles for all employees by interviewing all 80 employees of a subsidiary with USD 40M revenue
• Developed strategy to drive organic/inorganic growth with AUM of USD 100M by prioritizing initiatives for existing subsidiaries and sourcing/screening investment opportunities
• Performed in-depth commercial due diligence and developed valuation model on M&A targets: 3PL forwarding business, online food & beverage business, motor business, etc.
• Invested USD 3M on start-up businesses such as online fashion business
• Managed overseas sales opportunities in South Asia and India, by managing 3 cross functional teams: sales, R&D, and supply chain
• Analyzed car wash market and developed distribution strategy and operation plan for imported products from Japan

Worldwide, OO

• 1. Online Insurance Business Model for a Leading Insurance Company in Korea
• Conducted the operating model and process model analysis on the competitor
• Defined the process group and created the detailed process for the newly created online business
• Developed the digital marketing differentiation initiatives by conducting the benchmarking analysis for the digital marketing on 25 leading companies2. Project Management Office for PBS System Implementation for a.
• Conducted overall project management of the phase 1
• Prepared and created the reports to the project stakeholders

Dublin 2, IE

• 1. Digital Marketing Strategy Project for a Leading Insurance Company in Korea
• Designed, conducted, and analyzed the survey for potential and the existing customers
• Analyzed the capabilities of the client’s websites and those of its competitors’ and identified the requirements for ‘To-Be’ homepage
• Developed the detailed strategy of the client’s online channels including its family sites2. Retail Management for a Leading Electronics Manufacturing Company in Korea
• Analyzed the current status of retail universe and sales data of the client’s subsidiaries in Jordan, China, Poland, and Taiwan
• Designed the survey to collect sales data at a retail level and derived insights of the relationship between marketing efforts at a retail level and the actual sales

• Developed sales leads through door-to-door visits
• Accomplished the sales revenue target of USD 70k for 3 consecutive months in the shortest time (8-month period)

• Analyzed “As-Is” music market and “As-Is” social networking sites to identify potential targets
• Conducted communication with record labels to negotiate terms for streaming and downloading music
• Conducted fund-raising for second stage and developed future strategy

Master Of Business Administration - Mba

Exchange Program, Private Equity And Venture Capital

B/S, Finance

Bachelor Of Science - Bs, Finance, General