The world of writing is a world of connections.Where we connect our deepest selves with the emotions of those around us.Where we connect by communicating our feelings to the audience.Where we connect to learn from the people and transcend from the normal to the extraordinary, to be acknowledged, and to be remembered.For the past 12 years, I've been an ardent citizen of this world. Connecting the brands to their audience and effectively communicating emotions while embracing the unknown. Through various mediums including radio, print, TV, film, events, and now even a book, I've mastered the art of conversation. During my moments of triumph in this adventure, I have forged strong connections and when faced with defeat, gleaned valuable lessons, like Life Coaching. Life is a journey defined by our choices, and mine have sculpted me into the writer I am today – one who speaks with authenticity and ignites conversations for growth and learning, for society.
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Senior Campaigns SpecialistHg InsightsPune, Mh, In -
Marketing Growth ArchitectWonderlessmarvel Oct 2023 - PresentPune, Maharashtra, India• Develop and implement comprehensive multi-channel marketing strategies tailored to client needs.• Lead brand development initiatives, creating compelling content and messaging that resonates with target audiences.• Analyze market trends and consumer insights to identify opportunities for growth and optimize marketing performance.• Manage end-to-end marketing campaigns, ensuring alignment with business objectives and maximizing ROI.• Collaborate closely with partners to create… Show more • Develop and implement comprehensive multi-channel marketing strategies tailored to client needs.• Lead brand development initiatives, creating compelling content and messaging that resonates with target audiences.• Analyze market trends and consumer insights to identify opportunities for growth and optimize marketing performance.• Manage end-to-end marketing campaigns, ensuring alignment with business objectives and maximizing ROI.• Collaborate closely with partners to create seamless, results-driven marketing executions. Show less -
Concept LeadNeoniche Integrated Solutions Pvt. Ltd. Jul 2022 - Oct 2023Mumbai, Maharashtra, IndiaLeading the concept, copy, and content team at one of the youngest and award-winning full services marketing agencies and ensuring quantifiable, qualitative, and holistic solutions for every client and partner providing a unique and desirable outcome. -
Chief Executive OfficerAshtriq Advertising Apr 2021 - Jun 2022Mumbai, Maharashtra, India Developing engaging advertising strategies and plans for brands Ensuring strategy alignment with objectives Overseeing all operational and business activities Building trusting relations with key partners and stakeholders Analyzing problems and complex situations and suggest solutions Keeping abreast with the markets and industry trends
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Deputy General ManagerMantra Events & Promotions Pvt. Ltd. Sep 2019 - Jun 2022Mumbai Area, IndiaServing prestigious brands with the help of stringent research, adaptive learning, and relative execution skills to develop exclusive and experiential concepts while using common sense as the most honed tool.SOW:1. Ideating concepts and campaigns2. Industry verticals and trends research3. Client meetings4. Making proposal presentations5. Implementing perspective of design for events, exhibitions, and BTL activations. -
Manager-Designed ExperiencesNeoniche Integrated Solutions Pvt. Ltd. Apr 2018 - Aug 2019Mumbai Area, IndiaCreating remarkable experiences through stringent research, adaptive learning, and relative execution skills while using common sense as the most honed tool.SOW:1. Ideating concepts and campaigns2. Communication packs (verbal, written and digital)3. Industry verticals and trends research4. Making proposal presentation and presenting to the client5. Understanding the design perspective of creative6. Participated in the largest IT event of India under operational… Show more Creating remarkable experiences through stringent research, adaptive learning, and relative execution skills while using common sense as the most honed tool.SOW:1. Ideating concepts and campaigns2. Communication packs (verbal, written and digital)3. Industry verticals and trends research4. Making proposal presentation and presenting to the client5. Understanding the design perspective of creative6. Participated in the largest IT event of India under operational duties Show less
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Head Of CopyCreative Cart Jan 2018 - Mar 2018Mumbai, Maharashtra, IndiaWorked as the sole copywriter for a mainline advertising agency with a large focus on digital and print media.Scope of Work:1. Ideating advertising copy and artwork2. Proofreading and editing copy and artwork3. Creating advertising copy for print, digital and AV mediums
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Copywriter/ Client SolutionsRed Fm Feb 2017 - Dec 2017Chandigarh Area, India• Idea-ting advertising and programming campaigns and content• Client Solutions for Punjab• Creating advertising campaigns and spots• Creating programming elements and promos• Creating client based RJ mentions• Idea-ting and creating activity promos• Providing voice-overs• Administering productions• Client servicing, which involves brainstorming with the client on the best way to put up their product in the market as a unique offering• Managing and directing… Show more • Idea-ting advertising and programming campaigns and content• Client Solutions for Punjab• Creating advertising campaigns and spots• Creating programming elements and promos• Creating client based RJ mentions• Idea-ting and creating activity promos• Providing voice-overs• Administering productions• Client servicing, which involves brainstorming with the client on the best way to put up their product in the market as a unique offering• Managing and directing creative campaigns• Production of spots and promos Show less -
Creative Writer & Conceptual ArtistRed Fm Aug 2016 - Feb 2017Allahabad, Uttar Pradesh, India• Idea-ting advertising and programming campaigns and content• Creating advertising campaigns and spots• Creating programming elements and promos• Creating client based RJ mentions• Idea-ting and creating activity promos• Providing voice-overs• Administering productions• Client servicing, which involves brainstorming with the client on the best way to put up their product in the market as a genuine offering• Managing and directing creative… Show more • Idea-ting advertising and programming campaigns and content• Creating advertising campaigns and spots• Creating programming elements and promos• Creating client based RJ mentions• Idea-ting and creating activity promos• Providing voice-overs• Administering productions• Client servicing, which involves brainstorming with the client on the best way to put up their product in the market as a genuine offering• Managing and directing creative campaigns• Production of spots and promos• Introduced and voice acted for a humour segment in the evening show• Designed evening show U-Turn on eve-teasing (National coverage through print and TV) Show less -
Senior Copywriter94.3 My Fm Oct 2015 - Apr 2016Chandigarh Area, India• Idea-ting advertising and programming campaigns and content• Client Solutions for Punjab and Madhya Pradesh• Creating advertising campaigns and spots• Creating programming elements and promos• Creating client based RJ mentions• Idea-ting and creating activity promos• Providing voice-overs• Administering productions• Client servicing, which involved brainstorming with the client on the best way to put up their product in the market as a genuine… Show more • Idea-ting advertising and programming campaigns and content• Client Solutions for Punjab and Madhya Pradesh• Creating advertising campaigns and spots• Creating programming elements and promos• Creating client based RJ mentions• Idea-ting and creating activity promos• Providing voice-overs• Administering productions• Client servicing, which involved brainstorming with the client on the best way to put up their product in the market as a genuine offering• Managing and directing creative campaigns• Worked on a few national campaigns with high drive• Provided many nation-wide run promos Show less -
Copywriter94.3 My Fm Jan 2015 - Oct 2015Chandigarh Area, India• Idea-ting advertising and programming campaigns and content• Creating advertising campaigns and spots• Creating programming elements and promos• Creating client based RJ mentions• Idea-ting and creating activity promos• Providing voice-overs• Administering productions• Client servicing, which involves brainstorming with client on the best way to put up their product in the market as a genuine offering• Managing and directing creative campaigns• Worked on… Show more • Idea-ting advertising and programming campaigns and content• Creating advertising campaigns and spots• Creating programming elements and promos• Creating client based RJ mentions• Idea-ting and creating activity promos• Providing voice-overs• Administering productions• Client servicing, which involves brainstorming with client on the best way to put up their product in the market as a genuine offering• Managing and directing creative campaigns• Worked on few national campaigns with high drive• Provided many nation-wide run promos Show less -
Writer & Voice-Over ArtistKahaani Waala Productions Jan 2012 - Dec 2014Chandigarh, India
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Copywriting Intern94.3 My Fm - Db Corp (Radio Division) Jun 2014 - Aug 2014Chandigarh Area, IndiaIdea-ting and writing advertisements and promos, Campaign designing, Scripting sparklers, Promo production and Voice overs
Ashutosh Kumar Education Details
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Marketing -
Pune UniversityHigher Second Class -
Narayana Junior CollegeCompartmental -
Kendriya Vidyalaya Hakimpet, Secunderabad, IndiaFirst Class
Frequently Asked Questions about Ashutosh Kumar
What company does Ashutosh Kumar work for?
Ashutosh Kumar works for Hg Insights
What is Ashutosh Kumar's role at the current company?
Ashutosh Kumar's current role is Senior Campaigns Specialist.
What schools did Ashutosh Kumar attend?
Ashutosh Kumar attended Padmashree Dr D. Y. Patil Vidyapeeth, Pune University, Narayana Junior College, Kendriya Vidyalaya Hakimpet, Secunderabad, India.
Who are Ashutosh Kumar's colleagues?
Ashutosh Kumar's colleagues are Chan Cheung Wong, Zach W., Ann Lieuanh, Devyn Almonte, Raphaela Angela San Andres, Amina Fatima Fatima, Freddy Manson.
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Ashutosh kumar
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Ashutosh Kumar
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Ashutosh K.
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