Alexia Wong Email & Phone Number

Toronto, Ontario, Canada

Worked with National Marketing Director on social media strategies for Facebook, Instagram, Twitter, and LinkedIn planning content calendar postings for 4 brands.Pitched and executed stories, reels, content, photo shoots and video shoot ideas relevant to the brand's storytelling and on the pulse of social media trends.Managed multiple social media calendars, innovating the strategy to reach non-followers and increase brand awareness.Communicated and coordinated projects across multiple teams including front line to senior leaders on all levels, collaborating and organizing content execution.

New York, United States

Developed social media strategy to reach and engage targeted audience niche to increase traffic and sales.Advanced brand presence online through developing the art direction and brand story for audience to connect with.Researched competitors within the industry and executed a social strategy that was unique and different from other brands.Creating graphic content for social stories following branding guidelines for a seamless experience for the audience.

New York, United States

Created a social media strategy to increase reach and harness an online community that encourages engagement.Developed brand's art direction which was reflective in the narrative of the values and the goals of the company.Increased growth by 90% and non-follower reach by 10 fold consistently reaching targeted audience through SEO, keywords, and hashtag strategies.

Reporting to the Director of E-commerce of The Female Quotient. Developing and launching of newest endeavour creating an online marketplace for small female-owned businesses.Designing website layout using UX and UI perspectives to gain traffic, improve customer and vendor experience, and create an on-brand design.Sourcing and outreaching to female-founded brands aligning with company values and interests.Creating engaging branded content for @fqcollection Instagram and product photography

Toronto, Ontario, Canada

Managing Documentation Team to create and preserve a complete and accurate archival memory ofthe history of the Wong’s Association of Ontario.• Conducting interviews with the elder community of the Wong's Association, honouring the stories and hardships of their immigration to Canada• Managing the project team utilizing project management strategies to encourage goal setting and motivations within the team• Communicating execution plans with leaders on a frequent basis ensuring all deliverables and expectations are met for the team

Toronto, Canada Area

Revitalized online presence of Sunnybrook's educational program C-QuIPS by rebuilding websiteassociated with the program.• Modernized website through Wordpress, optimizing the user experience and user interface, increasing website traffic• Crafted graphic designs using Adobe Illustrator for website visuals enhancing aesthetic of program • Captured 2 events using videography and photography to further endorse the programs of C-QuIPS coded directly onto newly enhanced website creating clearer understanding of initiative• Rejuvenated C-QuIPS brand, constructed an aesthetic reflective of the program

Toronto, Canada Area

Supported the Digital Marketing team to develop new strategies of organization and communication between various departments. Direct exposure and personal contribution to 3 marketing campaigns during the summer.• Designed social media content creator using MS Excel improving efficiency of digital marketing team.• Created and help execute event ideas for 2 Go Bear campaigns driving increase ridership• Documented social occasions through creative photography incorporated on Metrolinx blog.• Assisted in writing creative copies for GO Ridership Acquisition for #JustGO posters• Learned to tracked analytics for Honda Indy campaign, and created slide deck debriefing consumer reactions and event.

Arts Design And Media

Activities and Societies: Fashion event by Galina Mihaleva for the Technology Art in Fashion, Featured in KAFNU promotional videoCourses.

Mandarin

2-month study abroad summer program. Explored the Chinese language, culture and society using a "living textbook" to achieve an insightful.

Bachelor'S Of Global Business And Digital Art, Honors Global Business And Digital Arts

Activities and Societies: Arts Ambassador, Trashion, Fashion for Change, Conversation Language Partner, Global Experience Certificate