Erica Sanders work email
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Erica Sanders personal email
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Content and Product Manager | Health and Wellness ExpertContent and Product Manager | AI, SEO, and Branding SkillsContent and Product Manager with AI and Wellness ExpertiseWith over 12 years of experience in content marketing, creation, and strategy, I am a content and product manager who specializes in health and wellness and lifestyle brands. I have a proven track record of developing and launching innovative and engaging products and campaigns that drive growth and retention for B2B and B2C markets.Most recently, I worked as the head of content product management and communications at Suggestic, a health tech startup that offers personalized nutrition and wellness solutions. There, I leveraged generative AI to create and optimize content for marketing, user journeys, and video production, resulting in a six-figure revenue stream for a pilot product. I also managed the company's communications initiatives, producing a podcast, a blog, a newsletter, press releases, social media posts, and weekly webinars for SEO and branding purposes. I grew the company's engagement, audience, and brand awareness exponentially, while collaborating with a cross-functional team of marketing, sales, UX/UI, and development professionals.I am passionate about identifying and developing brand and content opportunities, managing product development, and connecting brands and their products with consumers for maximum impact. I have expertise in longevity, personalized nutrition and wellness, diet and fitness, home design, cooking and entertaining, and other lifestyle categories. I am also skilled in team management, market segmentation, digital marketing, and conversational French. I am looking for new challenges and opportunities to apply my content and product management skills and knowledge in the health and wellness and lifestyle space.
Woodside Creative
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FounderWoodside Creative Jun 2011 - PresentWestport, CtContent marketing, creation, and strategy for brand development. Categories include healthy living, fitness, weight loss, cooking, craft and fiber arts, home design, and more.I have consulted for the award-winning software creators, education software application creators writers, artists and more.
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Head Of Content Product ManagementSuggestic Aug 2023 - Sep 2023San Francisco Bay AreaCombining content strategy and communications expertise, shepherded longevity and other wellness products from conception to launch and beyond. Utilized generative AI for marketing campaigns, user journeys and video content creation resulting in 6-figure revenue stream for pilot for health and wellness company. -
Head Of Communications And ContentSuggestic Jul 2022 - Sep 2023Palo Alto, California, United StatesResponsible for health and wellness startup communications initiatives. Produced podcast, blog, newsletter, press releases, social media posts, and weekly webinars for SEO and branding. Grew engagement, audience and brand awareness exponentially. -
Head Of ContentSuggestic Mar 2019 - Sep 2023San Francisco, California, United StatesResponsible for content and community success for health and wellness tech platform. With head of growth, signed partnerships with bestselling health and wellness personalities. Shepherded talent throughout development and marketing processes. Grew platform to more than 20 programs in less than a year, a rate of 3x.Produced health journeys, best-in-class user experience, marketing content, email campaigns, live events and nurture campaigns. -
Head Of Community SuccessSuggestic Jan 2018 - Sep 2023San Francisco Bay Area -
Editorial Content Innovator, Health And Wellness (Executive Editor)Rodale Inc. Dec 2015 - Jul 2017Greater New York City AreaCreated irresistible lifestyle editorial and marketing content focusing on health and wellness at top-notch healthy living multi-media company. Worked with vital in-house brands including Prevention, Women's Health, Men's Health, Runner's World and more. Multi-media products included books, online and video marketing products, and DVDs. -
Senior EditorTime Inc. Jul 2013 - Jul 2015New York, New YorkAs senior editor, I worked closely with house brands at Time Inc., including Sunset, Southern Living, and Cooking Light to create trade books and special edition magazines. Additionally, I engaged outside brands, including celebrity chef, Emeril Lagasse and The Cabot Creamery to promote brand awareness through books and special edition magazines designed to maximize sales and reach a range of audience targets and channels. -
Senior EditorThe Taunton Press Nov 2002 - Jun 2011Acquired and developed illustrated lifestyle books, bookazines and DVDs for mid-size media company in craft and fiber arts, cooking, gardening, woodworking, home design and home reference categories. Surpassed title count goals, and collaborated with top teams to create beautiful, informative, best-selling content on time and on budget. Wrote marketing material and managed freelance and full-time staff. -
EditorThe Taunton Press Nov 2005 - Nov 2007 -
Developmental EditorThe Taunton Press Nov 2002 - Nov 2005
Erica Sanders Skills
Erica Sanders Education Details
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English, Political Science -
Westtown Friends
Frequently Asked Questions about Erica Sanders
What company does Erica Sanders work for?
Erica Sanders works for Woodside Creative
What is Erica Sanders's role at the current company?
Erica Sanders's current role is Founder | Award-Winning Content Product Management.
What is Erica Sanders's email address?
Erica Sanders's email address is er****@****ail.com
What schools did Erica Sanders attend?
Erica Sanders attended Columbia University In The City Of New York, Westtown Friends.
What are some of Erica Sanders's interests?
Erica Sanders has interest in Children, Education, Science And Technology, Arts And Culture, Health.
What skills is Erica Sanders known for?
Erica Sanders has skills like Publishing, Editorial, Magazines, Editing, Books, Content Management, Copy Editing, Content Development, Publications, Brand Development, Blogging, Copywriting.
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Erica Sanders
Operations, Support, Trust & Safety, Recruiting, And OnboardingNew York City Metropolitan Area1coda.io -
Erica Sanders
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Erica Sanders
Oakland, Ca1stanfordalumni.org3 +161274XXXXX
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Erica Graham
Wentzville, Mo5att.net, express-scripts.com, chartercom.com, wwt.com, charter.com3 +131438XXXXX
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