Beers With Friends 🍻 is microagency that helps brands bridge the makeability gap between their wildest ambitions and their most challenging constraints. Breakthrough ideas. That you can actually do. That drive your KPIs. When you need them. Brought to you by the former client/agency team of Dana Hork and James Wood. Say "hi" at hi@bwfagency.com

As creative lead for MRY and Moxie, successfully navigated merging withRauxa to found an exciting new agency within Publicis Groupe.- Collaborated with key stakeholders to develop and sell-in a new Agencyvision including name, positioning and culture, while preserving andintegrating the core DNA and capabilities of each legacy agency.- Re-energized and restructured department of over 150 creatives to betteralign talent with growth opportunities and to best meet client needs.- Retained key client relationships from legacy agency brands includingArby's, Kellogg's, Audible, Starbucks, and Audi while growing the creativescope on clients like MAC Cosmetics, Belk Department Stores and more.

As Head of Creative for MRY, a boutique creative agency within Publicis Groupe, I was a key executive leader responsible for building a creative capability that would drive growth.- Reimagined the agency with a new positioning for growth and new brandvision: Ideas Humans Love.- Drove revenue growth with key new business wins including Hulu (Social AOR), Five Guys (Creative AOR), Pop-Tarts (Creative AOR), Walmart (Social AOR), Audible (Social AOR) and more.- Renewed agency reputation for delivering unexpected and breakthrough creative including Pop-Tarts first-ever Super Bowl campaign (Shorty Award: Gold, Integrated Campaign), Audible’s airport code campaign and Hulu’s first-ever Emmy’s live stream.- Attracted and retained a team of 30-50 creatives who could collectively punch above their weight.

In November of 2020 I expanded my department head and executive leadership role to include MRY's sister agency, Moxie.- Successfully integrated and restructured over 75 creatives from MRY (NYC) and Moxie (ATL/PIT) into one cohesive, remote workforce, during a global pandemic.- Smashed revenue targets during COVID by winning new clients including American Express, Mondelez, OXO, GNC and Netflix, while also winning incremental scopes from existing clients.

Built digital and social practice from the ground up and scaled to the largest in NYC at the time, accounting for one third of overall agency revenue.- Digitally transformed brands including Crayola, Chevron and Courtyard by Marriott with innovative website and online campaign creative.- Drove massive revenue growth year-over-year by consistently expanding the scope of Verizon digital and social remit, including Verizon Wireless Brand, Verizon Fios, Verizon Branded Entertainment and Droid.- Created many notable and innovative campaigns for Droid and NFL Mobile among others.- Stood up an agile production studio to create a season's worth of 8-second twitter videos for Verizon's NFL and Twitter partnership.- Built and managed team of over 20 creatives.