I’m an adaptable copywriter with over 4 years of experience writing for a wide range of industries, including politics, eCommerce, SaaS, fashion and beauty, industry professionals, and digital marketing. I create content strategies that drive results, including planning content calendars, conducting audits, and refining strategies through in-depth analysis, all to make sure your message connects effectively with your audience.I develop engaging, SEO-focused content for blogs, social media, email campaigns, and videos, always focusing on relevance and resonance to support your brand’s goals. With a meticulous eye for detail, I proofread thoroughly to ensure my work is polished and impactful.I also leverage powerful AI tools like Jasper, ChatGPT, NeuronWriter, SurferSEO, and Frase.io, as well as content management systems like WordPress and GHL, and email marketing platforms like ActiveCampaign, Mailchimp, Brevo, and Klaviyo. I thrive in fast-paced environments, enjoy tackling challenges, and collaborate effectively with teams across these diverse industries to deliver impactful results.
Freelance
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CopywriterFreelanceParañaque, Ncr, Ph
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Digital Content Producer | CopywriterFreelance Feb 2016 - PresentDevelop and manage social media strategies to boost brand visibility and engagement. Plan, create, and schedule posts across multiple platforms, monitor performance metrics, and adjust strategies to improve reach and interaction.Generate engaging content for social media and video scripts. Tailor content to target audiences, ensuring clear messaging and alignment with brand goals.Gather and report real-time data and insights from on-site locations. Conduct interviews, capture relevant content, and deliver accurate information to support various media or content projects.Write clear, compelling copy for social media and advertisements. Ensure messaging is consistent with brand voice and optimized for the target audience.Use data analysis to track performance and trends in content engagement, campaign results, and audience behavior. Apply findings to optimize strategies and enhance effectiveness in content and marketing efforts.Design visually appealing graphics for digital and print media, including social media posts, and marketing materials. Collaborate with the design and video editing teams to ensure designs align with the overall branding and messaging.Capture high-quality photos and videos for promotional use. Plan, shoot, and edit content, ensuring visual consistency with brand standards and meeting project objectives.Lead and coordinate projects from conception to completion. Manage timelines, allocate resources, and oversee team collaboration to ensure successful project delivery within deadlines and budgets.Develop and implement communication strategies during crises. Respond quickly to emerging issues, craft appropriate messaging, and coordinate with key stakeholders to mitigate negative impacts and protect brand reputation.
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Executive Assistant To Chief Executive Officer | Marketing HeadMy Virtual Tribe May 2019 - May 2024Support CEO in managing operations, client relationships, and employee processes. Assist with payroll, ensuring timely and accurate processing. Manage client communications, handle concerns, and maintain strong relationships. Oversee onboarding and training for new hires, ensuring smooth integration into the team. Conduct interviews, screen applicants, and assist in developing training programs. Contribute to marketing strategies through graphic design, copywriting, and promotional content creation.Prepare and manage contracts, ensuring compliance with legal and business requirements. Perform various ad hoc tasks, showcasing adaptability and problem-solving skills to meet team objectives.
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Email Campaign Manager | CopywriterAppliance Factory And Mattress Kingdom Mar 2023 - Mar 2024Specialize in creating persuasive email campaigns and newsletters that drive engagement, increase open rates, and boost conversions. Develop and execute content strategies based on audience research and competitive analysis, ensuring messages align with brand objectives and resonate with the target audience. Collaborate with marketing teams to craft cohesive messaging, while tracking and analyzing performance metrics to refine strategies and optimize future campaigns for continuous improvement and success.
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Seo Copywriter | Lead Content EditorWindow Treatment Marketing Pros Mar 2023 - Nov 2023Craft SEO-optimized content that ranks well on search engines while engaging readers.Develop keyword-driven copy for blogs, websites, and landing pages to improve organic traffic. As Lead Content Editor, oversee content production, ensuring quality, consistency, and alignment with brand guidelines. Conduct content audits, perform keyword research, and edit content for clarity, accuracy, and SEO performance. Collaborate with cross-functional teams to create data-driven content strategies that maximize visibility and audience engagement.
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Senior Copywriter | Assistant To CeoKatartizo Aug 2022 - Aug 2023Experienced in writing and editing high-quality content across multiple formats, ensuring clear, compelling messaging that resonates with target audiences. As a Senior Copywriter, develop strategic copy for email campaigns, social media, and marketing materials, while also proofreading other copywriter’s works to maintain accuracy and brand consistency. In the role of Project Manager, lead cross-functional teams, manage timelines, and oversee the execution of content projects from concept to completion, ensuring all deliverables are on time, within scope, and aligned with client objectives.
Gladys G Education Details
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Tourism And Travel Services Marketing Operations
Frequently Asked Questions about Gladys G
What company does Gladys G work for?
Gladys G works for Freelance
What is Gladys G's role at the current company?
Gladys G's current role is Copywriter.
What schools did Gladys G attend?
Gladys G attended Patts College Of Aeronautics.
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Gladys Mucheru
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