Head Of Product Marketing
CurrentGo To Market, Pricing, Messaging and Positioning, Content Development and Sales Enablement
Nov 2023 - Present
AeroLeads people directory · profile
Amit Kumar Email & Phone Number
Product Leader | Product Marketing | Product Management | Positioning & Messaging | Go To Market | 0 to 1 | B2B | SaaS
at
Gooten
1 work email found
@arcadisgen.com
2 phones found area 716
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Product Leader | Product Marketing | Product Management | Positioning & Messaging | Go To Market | 0 to 1 | B2B | SaaS
Location
Raleigh-Durham-Chapel Hill Area, United States, United States
Who is Amit Kumar? Overview
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Quick answer
Amit Kumar is listed as Product Leader | Product Marketing | Product Management | Positioning & Messaging | Go To Market | 0 to 1 | B2B | SaaS at Gooten, based in Raleigh-Durham-Chapel Hill Area, United States, United States. AeroLeads shows a work email signal at arcadisgen.com, phone signal with area code 716, and a matched LinkedIn profile for Amit Kumar.
Amit Kumar previously worked as Head of Product Marketing at Gooten and Vice President | Product Marketing & Management at Arcadis Gen. Amit Kumar holds Ms, Predictive Modeling from Miami University.
Company email context
Email format at Gooten
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{first}.{last}@arcadisgen.com
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Profile bio
About Amit Kumar
10+ years in product marketing, product management, and sales leadership roles. Scaled two B2B SaaS businesses from 0 to 1, launched 10+ products, and developed go-to-market strategies for multiple product lines. Conducted 100+ voice of customer interviews to refine messaging, positioning, product strategy, sales tactics, and roadmaps.My expertise lies in creating and executing robust Go-To-Market strategies, multi-year roadmaps, MVPs, launching new products, and recruiting high performing sales & marketing teams. Leveraging market and competitive research, I delve into the target market to understand how my products create value and which specific pain point problems they address and for who. I utilize this data to identify specific market segments more likely to buy/adopt first, develop detailed buyer personas, and craft messaging and positioning that resonates with these segments, speeding up sales cycle and revenue generation.I have a proven track record of partnering and enabling sales teams. My creation of compelling sales collateral, including white papers, ROI calculators, data sheets, presentations, and videos, is designed to empower sales teams. I've trained globally dispersed teams on product features, benefits, pitching techniques, and objection handling, enabling them to successfully position our products to over 100 clients and close high-value deals with creative offers like freemium models, try-to-buy options, hardware and professional services bundling, and multi-year contracts.With over 15 years of experience in talent management, I excel in building and developing high-performing teams in engineering, product, marketing, and sales. My leadership extends from nurturing individual contributors to guiding directors, focusing on innovation, and driving performance.My professional journey spans from agile startups to Fortune 500 companies like Danaher. Here, I embraced the Danaher Business Systems, a methodology that champions metric-driven management and strategic planning, significantly contributing to growth and efficiency.I'm adept at working closely with a diverse client portfolio, from major automotive firms like Toyota to high-profile retailers such as Costco, and a range of businesses including governmental agencies and utility companies. These engagements have enriched my expertise, making me a versatile and invaluable addition to any leadership team seeking to innovate and grow in the B2B Enterprise, SaaS, IoT, and AI/ML sectors.
Listed skills include Product Development, Cross Functional Team Leadership, Manufacturing, Process Engineering, and 42 others.
Current workplace
Amit Kumar's current company
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5 roles · 14 years
Amit Kumar work experience
A career timeline built from the work history available for this profile.
Vice President | Product Marketing & Management
- Recruited by the CRO to own the P&L, set the vision, and drive product-market fit. Led launch of new AI/ML data analytics products and scaled the business by leading Sales, Marketing, and Product teams.
- Segmented the market based on size, maturity and budget..
- Identified personas using digital & in-person market and competitive research
- Leveraged Voice of Customer (VoC) to refine messaging, value proposition and pitch for better market alignment.Driving Organizational Growth & Excellence::
- Built up the Sales & Marketing functions to create a robust growth engine, recruiting top talent.
- Established KPIs to track business/individual performance, fostering a culture of accountability
Apr 2021 - Aug 2023
Head Of Strategic Partnerships
- Leadership position, reporting to OpCo GM.
- Re-negotiated an existing commercial agreement to favorable revenue share in return of additional dev resources
Mar 2020 - Apr 2021
Global Product Marketing Manager | Product Manager
- Go-To-Market (GTM) Strategy:
- Crafted and executed an award-winning GTM strategy, securing the President’s Award for outstanding market entry and growth.
- Developed comprehensive product messaging & positioning documents
- Innovatively created 3 tiers in the product, utilizing conjoint analysis for a strategic pricing strategy that maximized market penetration and profit.
- Designed and implemented a Channel Partner Model, successfully signing up 4 national distributors and rapidly onboarding 500+ sites, significantly expanding market reach.Sales Enablement & Support:
- Developed a suite of Sales Enablement tools and conducted intensive training on value-selling techniques, significantly enhancing sales team performance and customer engagement.
Jun 2016 - Feb 2020
Head Of Product Marketing & Management - Automotive Bu
- Held a pivotal leadership position, reporting directly to the President of the Automotive business unit, leading a globally dispersed team of product managers and marketers. Took on Growth & Margin responsibility for a.
- Spearheaded the launch of multiple new products, consistently keeping new product sales at 19% of total annual sales, demonstrating a keen eye for market needs and trends.
- Successfully launched 2 high-value products, together generating several million dollars in revenue in Year 1, reflecting strong product development and launch strategies.Product Strategy and Marketing Operations:
- Collaborated with an external agency to develop a new, user-centric website and comprehensive collateral for the entire portfolio, enhancing brand visibility and market engagement.
- Directed and supported strategic actions to consistently achieve > 10% annual growth, showcasing effective strategic planning and execution.
- Achieved a dominant 50% market share in Chinese markets through the successful implementation of the “Knowledge Source” strategy, reflecting deep market understanding and innovative market penetration strategies.
2012 - 2016
~4 yrs
4 education records
Amit Kumar education
Ms, Predictive Modeling
Miami University
Mba
University At Buffalo School Of Management, The State University Of New York
B. Engg
Indian Institute Of Technology, Roorkee
Education record
St Mary'S Academy
FAQ
Frequently asked questions about Amit Kumar
Quick answers generated from the profile data available on this page.
What company does Amit Kumar work for?
Amit Kumar works for Gooten.
What is Amit Kumar's role at Gooten?
Amit Kumar is listed as Product Leader | Product Marketing | Product Management | Positioning & Messaging | Go To Market | 0 to 1 | B2B | SaaS at Gooten.
What is Amit Kumar's email address?
AeroLeads has found 1 work email signal at @arcadisgen.com for Amit Kumar at Gooten.
What is Amit Kumar's phone number?
AeroLeads has found 2 phone signal(s) with area code 716 for Amit Kumar at Gooten.
Where is Amit Kumar based?
Amit Kumar is based in Raleigh-Durham-Chapel Hill Area, United States, United States while working with Gooten.
What companies has Amit Kumar worked for?
Amit Kumar has worked for Gooten, Arcadis Gen, Insite360, and Unifrax I Llc.
How can I contact Amit Kumar?
You can use AeroLeads to view verified contact signals for Amit Kumar at Gooten, including work email, phone, and LinkedIn data when available.
What schools did Amit Kumar attend?
Amit Kumar holds Ms, Predictive Modeling from Miami University.
What skills is Amit Kumar known for?
Amit Kumar is listed with skills including Product Development, Cross Functional Team Leadership, Manufacturing, Process Engineering, Program Management, Engineering Management, Continuous Improvement, and Automotive.
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