Will G. Email & Phone Number

Chicago, Il, Us

Dynamic Fractional CMO/CRO with a proven track record in early-stage growth, specializing in scaling companies from $3-10MM to $10-30MM in annual revenue. I focus on building robust revenue operations, strategic marketing frameworks, and sustainable growth plans that align with a company’s unique trajectory. With hands-on leadership and a data-driven approach, I work alongside founders and teams to optimize processes, refine brand messaging, and expand market share.

Chicago, Illinois, Us

- Accelerating the growth of the consumer business through both direct digital sales & sales enablement across a network of franchise partners. - Building and leading an integrated marketing function encompassing both the B2B side of the business as well as the fast-growing D2C side. -Championing a customer-centric culture, team & attitude infused with digital and retail (or local) agility.

Carlsbad, California, Us

Lead management, account, and development teams through significant growth at a leading brand & creative marketing agency* Manage 20+ account managers, designers, and developers * Promote and train four department directors * Manage a diverse roster of healthcare, pharma, biotech, and MedTech clients * Architected a company restructure resulting in a dramatic and qualifiable increase in ARR profit * Design and roll out a new project management department/system * Develop key accountabilities and responsibilities for all roles * Oversee talent acquisition, assessment, and placement of local and independent contractors

Carlsbad, California, Us

Leveraged core advertising planning skills and experience to define and transform brands. Worked with clients to define brand goals, brief creative, and develop strategies based on consumer insights, trend analysis, and business objectives. Led consumer research and insight development, bringing qual and quant together in collaboration with data analysts. Worked in concert with clients to provide strategic direction across the brand’s ecosystem (web, email, social, mobile, retail, activations, etc.).Lead client stakeholder meetings and workshops. Led team developing research including competitive analysis, emerging opportunities, and consumer insights. Provided strategic guidance on emerging media channels and platforms.

Carlsbad, California, Us

Responsible for leading and executing strategic planning and business development functions for Brand Buddha. Serves as the primary strategy resource for Brand Buddha clients, and has oversight for relationship development, network development, strategic evaluation of business plans, affiliations, joint ventures, acquisitions and marketing.

Jackson, Wy, Us

ConstantPLAN is a wall-to-wall marketing and media organization focused on creating brands for individual business professionals. ConstantPLAN's methodology creates strong, hyper-local brands for advisors, consultants, attorneys, and professionals in the advice business.

Burlingame, Ca, Us

Developed and implemented sales forecasting, planning, and budgeting processes. Establishes high levels of quality, accuracy, and process consistency in planning, forecasting, and budgeting approaches used by the sales organization.Developed and administer and compensation, commission plans and incentive development and tracking. Created company-wide sales plan. Prepares forecasts, including significant input into strategic planning and the direction of the PointServ.Developed company-wide training systems designed to raise sales performance against plan for all aspects of the sales group across a variety of key performance metrics. Implements metrics to generate data and tracking for decision making.Currently providing knowledge and experience-based leadership to PointServ (particularly Sales, Finance and Marketing) to guide effective decision-making and continuous improvement.

As VP of Institutional Accounts my daily efforts are to lead new account acquisition of multi-channel financial services product platform, and to foster working C-level professional relationships. Strategically, my responsibilities are to create organic leads of targeted prospects, to score potential relationships for profitability and to oversee the multi-stage sales process for all prospective C-level relationships.A leader in delivering corporate and "accredited investor" solutions, V&L Institutional Services mission is to empower corporate officers with the most effective cash management, investment philosophy, key personnel retention strategies, and HR retirement platforms they require, in order to optimize their financial needs and meet their business strategy.V&L Institutional Services is changing how "accredited" investors approach the Reg D marketplace by combining high altitude analytics with performance predictive capabilities.

St. Petersburg, Florida, Us

•Effectively managed expansion and business operations for the Western Region•Energized Defined Contributions (DC) & Defined Benefit (DB) business through approximately three new market territories in the Southwest resulting in 34 new corporate relationships.•Delivered effective plan selection and employee education for corporations, institutions, foundations, and accredited individuals•Actively managed dynamic pooled asset accounts•Presented retirement sales training and market updates relating to best practices for DB, DC, NQDC, etc. plans.

Zurich, Ch

Newark, New Jersey, Us

Memphis, Tennessee, Us

Cima, Risk Management- Financial Instruments

Bachelor Of Arts - Ba, Accounting