Leading Product (Digital) Vertical

• As an Enterprise Director led a team of Strategic Account Managers, responsible for top 6 Strategic Accounts with global presence across different Industries (FMCG, EPC, Metals). Established Strong customer connect at Promoters/ CXO level• Identified, Developed, executed account level strategies to drive adoption of BlackBuck Products and services• P/L ownership for enterprise accounts, with focus on expanding BlackBuck footprint globally in these accounts

• Launched new Category in commodities domain, Grew portfolio by 150% in 8 months to INR ~500 Cr annually. End to End P&L ownership. Key KPIs include Revenue, Net contribution margin and DSO, Leading a team of 6 BDMs• Key achievement – Doubled portfolio in 6 months, bagged annual contract of INR ~300 Cr. from Vedanta group, Established BlackBuck as Strategic partner at JSPL group leading to first 3PL contract at BlackBuck

• Key responsibilities included acquiring new customers and farming existing customers, launching operations in new geographies and ensuring overall account health ~healthy margins and least DSO• Acquired 20+ new customers and consistently achieved >125% of targets monthly, Grew portfolio 9X from INR 0.2 bn to INR 1.8 bn annually with ~22% m.o.m. growth. Received ‘First Mile’,‘RockStar Mile’ awards for outstanding performance• Implemented enhanced processes for invoicing, reports along with revised invoicing agreements with key customers- 25% reduction in working capital cycle time

Part of Strategy cell team headed by India President, working as an internal consulting team handling Business transformation projects. Some of the projects include: • Improving field force efficiency and productivity by bringing in digital tools and data driven approach • Launching digital campaigns to build relationship and acquire customers in early phase of customer lifecycle • Leading cross functional teams to drive digital initiatives and special projects coming from Senior Leadership

Cross functional stints in B2C & B2B Customer Service, Sales and Marketing giving exposure to different channels & GTM strategies • Marketing Stint: Co-ordinated with external vendors (BPO & CRM Devlopment team) and internal CSD & IT team towards design & development of CRM on Salesforce.com platform (E-Fleet Module, sales tool to be used by entire sales, service and BPO team) . Did pilot testing & final implementation in west zone.• Sales & Customer Service Role: Channel Sales & Distributor management– North Karnataka -Managed 5 dealers, 3 distributors and ‘VRL’ biggest key account of CEAT, Added 3 new channel partners (~2 Cr annually) -Launched distribution channel for farm category in Belgaum region. Increasing CEAT PCR/UVR/ Farm tyre Sale by 100% -Own and hit/exceed sales target within assigned territory annual turnover of 24 Cr

• As a team member of Mr. Prashant Kishor's team, designed and executed campaign strategy (Digital & Field) for BJP Parliamentary candidates in Kanpur (Dr. M. M. Joshi) and Rampur (Dr. Nepal Singh) • Disseminated Candidate related information related to voters using digital, social and Print media• Micromanaged assembly level campaign teams and ‘MAWH Rath Camapign' for two districts• Engaged and monitored ~6000 volunteers in two districts towards Narendra Modi’s P.M. campaign • Organized NaMo’s 3D Rallies in Rampur and Kanpur having an average footfall of 5000 people in each rally

• Did comprehensive need analysis of a relatively new advanced wound management segment within the Indian pharma industry, studied its growth drivers and estimated market potential.• Based on the qualitative and quantitative analysis made recommendations that have been used by Reliance Life Sciences in evolving internal strategies for launching ReliHeal portfolio

• Conducted prior art searches and patent landscaping to invalidate claims in suit infringement cases• Helped clients in assessing the value and strength of a patent before buying patents’ licence• Gained cross culture exposure by working in partnership with clients from U.S. and Europe

• Performed quantitative behavioral analysis for studying cooperative social behavior in Ropalidia Marginata, a wasp species.Presented results in a paper presentation competition at BITS Pilani and won 2nd prize for the sameMentor: Prof. Raghavendra Gadagkar