Scott Robertson, Apr

Scott Robertson, Apr Email and Phone Number

President and Founder @ RobertsonComm
Phoenix, AZ, US
Scott Robertson, Apr's Location
Greater Phoenix Area, United States, United States
Scott Robertson, Apr's Contact Details

Scott Robertson, Apr work email

Scott Robertson, Apr personal email

About Scott Robertson, Apr

Marketing today is a plague—and many business owners don't like doing it. For almost 14 years, I have been helping startups and small businesses in the music/sound, technology, and B2B services sectors win with effective story-based branding. As the president and certified StoryBrand guide of RobertsonComm, I serve as their guide to creating clear and effective marketing messages that resonate with their ideal customers and generate more attention, higher open rates, more revenue and growth. I am passionate about empowering business owners to overcome their frustration and confusion with marketing and feel great about their brand. With my credentials as an accredited public relations professional and a StoryBrand Certified Guide, I leverage my skills in marketing communications, executive media training, social networking, and PR/content marketing to help them stand out in a competitive and noisy market. My motto is: May the best brand win!

Scott Robertson, Apr's Current Company Details
RobertsonComm

Robertsoncomm

View
President and Founder
Phoenix, AZ, US
Employees:
1
Scott Robertson, Apr Work Experience Details
  • Robertsoncomm
    President And Founder
    Robertsoncomm
    Phoenix, Az, Us
  • Robertsoncomm
    President/Founder
    Robertsoncomm Mar 2012 - Present
    Buckeye, Arizona, Us
    Startups and small businesses struggle with marketing. It stresses them out and frustrates them to no end. RobertsonComm serves as their guide helping the best music/sound, technology and b2b service companies WIN using attraction-based marketing. To win in a world filled with funnels...try using a magnet. May the Best Brand Win!
  • Namm
    Director Of Marketing And Communications/Pr
    Namm Dec 2001 - Mar 2012
    Carlsbad, Ca, Us
    Led a staff of 10 in the MarCom department with 90 percent employee retention and high job satisfactionIn fiscal 2011, delivered 443x ROI on NAMM’s public relations budgetIn 2011 and 2012, helped NAMM break all-time NAMM Show attendance record (95,709 registrants)Re-engineered NAMM’s brand architecture to be simpler and more effective, helping the association’s sales and marketing functionsCreated NAMM’s social media guidelines and brought social media best practices to the organizationDesigned and implemented NAMM’s Wanna Play? national consumer awareness campaign resulting in increased Member satisfaction and millions of dollars in donated media coverage
  • Porter Novelli
    Senior Vice President/General Manager
    Porter Novelli Sep 1999 - Oct 2001
    New York, Ny, Us
    P&L responsibility ($3-5 million annual revenue in Irvine office) Grew office revenues more than 400 percent in three yearsLed office of 28 PR professionals with solid growth and 100 percent employee retention
  • Smith Public Relations
    Technology Group Supervisor
    Smith Public Relations Oct 1997 - Aug 1999
    Helped launch, manage and grow the technology practice for thisindependent consumer public relations agencyGrew tech practice 200 percent in two years to more than $1,000,000 in annual billings with 12 full-time staff members
  • The Bohle Company
    Account Supervisor
    The Bohle Company 1995 - 1998
    Santa Monica, Calif., Us
    Managed technology accounts with monthly billings of $10-20,000 each in addition to participating in new business and agency committee work. Executed account activities including writing and designing communications materials, handling media tours, trade shows, product launches, etc.
  • Diagraph An Itw Company
    Technical Communications Specialist
    Diagraph An Itw Company Aug 1992 - Sep 1995
    St. Charles, Mo, Us
    Produced and edited various types of business communication tools including product literature and instruction manuals, press releases, annual reports, proposals, collateral materials, newsletters and web pages for a global line of industrial marking and labeling products and services.
  • Hanna Stanley St. John Advertising
    Account Coordinator
    Hanna Stanley St. John Advertising Dec 1990 - Jul 1992
    Assisted Account Executives with promotion and advertising campaigns for clients ranging from banks to non-profit organizations.

Scott Robertson, Apr Skills

Press Releases Media Relations Public Relations Social Media Marketing Communications Social Media Marketing Advertising Corporate Communications Publicity Marketing Strategy Music Industry Trade Shows Social Networking Copywriting Online Marketing Strategic Communications Event Management Blogging Brand Development Crisis Communications Public Speaking Marketing Digital Marketing Digital Media Integrated Marketing Email Marketing Writing Corporate Branding Search Engine Optimization Online Advertising Search Engine Marketing Facebook Speech Writing Digital Strategy Powerpoint Sas Key Message Development Executive Media Training Social Media Monitoring Product Launches Association Management Wordpress Web Video Reputation Management Promotions Issues Management Direct Marketing Celebrity Interviews Direct Mail Wordpress Design

Scott Robertson, Apr Education Details

  • University Of Missouri-Columbia
    University Of Missouri-Columbia
    And Applied Communication
  • Lindenwood University
    Lindenwood University
    Corporate And Industrial Communications
  • Ucla
    Ucla
    Public Relations And Marketing/Communications

Frequently Asked Questions about Scott Robertson, Apr

What company does Scott Robertson, Apr work for?

Scott Robertson, Apr works for Robertsoncomm

What is Scott Robertson, Apr's role at the current company?

Scott Robertson, Apr's current role is President and Founder.

What is Scott Robertson, Apr's email address?

Scott Robertson, Apr's email address is rs****@****ail.com

What is Scott Robertson, Apr's direct phone number?

Scott Robertson, Apr's direct phone number is +194921*****

What schools did Scott Robertson, Apr attend?

Scott Robertson, Apr attended University Of Missouri-Columbia, Lindenwood University, Ucla.

What are some of Scott Robertson, Apr's interests?

Scott Robertson, Apr has interest in Facebook, Com/fivesouth, Five South, Science And Technology, Arts And Culture.

What skills is Scott Robertson, Apr known for?

Scott Robertson, Apr has skills like Press Releases, Media Relations, Public Relations, Social Media, Marketing Communications, Social Media Marketing, Advertising, Corporate Communications, Publicity, Marketing Strategy, Music Industry, Trade Shows.

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