William Stark Email & Phone Number

Eden Prairie, MN, US

- Leading our Supply-Side efforts to improve ad optimization across our digital properties to serve both advertisers and customers- Leading OI driving demand initiatives to set BBY Ads up for the future of Retail Media Networks

- Primary Outcome: Driving membership engagement & high value interactions across product and membership lifecycles with Paid Customer segments leading to increase member spend and retention. - Solutions: Personalized Member Experiences (Deals, Discovery and Video Shopping), Post-Purchase Engagement Experiences and Engagement Model Frameworks.- KRs.

- Help Best Buy build high-performing teams aligned to value: experience in search, subscriptions/membership, data engineering and cloud platforms.- Measure and improve lead time and cycle time to help our teams reduce time-to-market.- Advance a culture of product metrics and analytics to help our PM discipline define, measure and operationalize their.

Greater Minneapolis-St. Paul Area

Experience in Digital/Physical design leading in home client services, tech support products, and selling.- Led research and design for major in-home selling services for Best Buy including physical and digital touchpoint- Conducted user studies, prototype experimentation to test product-market fit for essential digital products for our employees and.

Rêve Consulting is a strategy and service design consultancy, that helps people and organizations innovate and grow. We work with some of the world’s biggest companies to co-create winning strategies and implement them in the marketplace. Passionate about catalyzing change, we work alongside our clients to democratize strategy, prototype innovative.

Greater Minneapolis-St. Paul Area

• What I Do:
• Distill business, customer, and client constraints and insights into digestible components for design and creative teams.
• Design a compelling omni-channel experience and engagement strategy in which all customer interactions (app, email, TV, sponsored search, event, packaging) are considered.Areas of Expertise:
• Business Metrics and Customer Experience: Work with CMO's and CEO's of Fortune 500 companies to develop customer engagement strategies for the brand to track and improve the customer experience
• Communications and Media: Utilize journey mapping to deliver engagement strategies across all channels and touchpoints (apps, websites, digital media, search event, POP)
• Research and Measurement: Experience in research-rich and data-driven projects. Leverage tools such as Tableau to visualize data and manage brand dashboards.

Greater Minneapolis-St. Paul Area

• Crafting social listening and channel measurement reports
• Providing support and creative for events (dealer shows, trade shows, sales meetings, etc…)
• Channel and audience research (media plans, technographics and demographic research)