Nearly 20 years of experience building and marketing digital products and solutions for the 50+ consumer demographic. In my heart, though, I am a sailor. Everywhere on the extended customer journey (including retention and advocacy), timely placed digital touchpoints and logically positioned resources are necessary to ensure consumers have the best possible experience with a brand and product. My passion is to envision, design, build, and optimize those. Business Development fascinates me as I am always looking for creative, scrappy, disruptive ways of generating additional value for the customer and growth for the business. I look for areas of development that fit the product or strategy. Experience in reviving slowing growth channels caused by external market factors and internal executionDetails: Digital Marketing Strategist including Social Media, SEA, GDN, email, CTV, OTT, and radio advertising. Generative AI, Influencers/Podcasts, Content Marketing, Community Marketing.More keywords: direct marketing, managed care, medicare advantage, strategic alliances, online optimization, lead generation, sales, website monetization, freemium and premium subscription marketing, performance marketing, content marketing, e-commerce, eCommerce