Xander Van Heeringen Email & Phone Number

Amsterdam, The Netherlands

Managing the value chains of Payment Accounts & Packages, Savings, Insurance, Liquidity Management and enabling Product Management capabilities (Core Banking solutions and digital enterprise capabilities like Product catalogue, Order management/fulfilment, bundle&proposition configurator, Client Eligibility as a service). Scope: Retail Banking, Private Banking, Commercial Banking and Corporate Banking, Global Mandate. Responsible for Business and IT, P&L, Pricing, Innovation, Product Management, Compliancy, (product)- marketing of these product suites. Leading a group of Agile-teams (25) that manages the Payment Accounts & Packages, Savings, Insurance and Liquidity management solutions product suites of ABN AMRO Bank. We both "run" and "change" the products and processes as well as the enabling IT-components necessary to offer the products to our clients. In a rapidly changing world, clients want their bank to act fast. Having an agile organization allows us to respond alertly to trends and developments taking place in society and to clients' changing needs, now and in the future.

Amsterdam En Omgeving, Nederland

Managing the value chains of Insurance & Pensions. Scope is Retail Banking and Private Banking. Responsible for Business and IT, P&L, pricing, innovation, product management and (product-)marketing of this product suite. Leading a group of Agile-teams that manages the Insurance & Pension solutions product suite of ABN AMRO Bank. We both 'run' and 'change' the products and processes as well as the IT-components necessary to offer the products to clients. In a rapidly changing world, clients want their bank to act fast. Having an agile organisation allows us to respond alertly to trends and developments taking place in society and to clients’ changing needs, now and in the future.

Amsterdam Area, Netherlands

Customer Experience Manager at Dynamic Credit Mortgages. Responsible for managing the financial advice, customer service and mortgage acceptance of bijBouwe Online and IFA Mortgage propositions and the continuous improvement cycle focusing on first class service delivery. Ensuring compliance and quality control. Initiate and participate in proposition development. Managing the Independent Financial Adviser distribution channel.We have the ambition to become the most customer-focused mortgage lender in the Netherlands. At bijBouwe we're constantly improving the service to our customers, based on their feedback. Together with our customers, we look for ways to make the process of getting a credit more direct, easier and cheaper.

Amsterdam

Responsible for the realization of an improved customer experience in the mortgage customer journeys. Customers experience these journeys now as unsatisfactory. The goal is that ABN AMRO improves greatly in NPS, while a culture change ensures that the ABN AMRO organization will actually become customer focused.

Amsterdam Area, Netherlands

The Responsible Mortgage & Consumer Lending Program is an proactive approach to advising mortgage and consumer loans customers through budget coaching (150 dedicated advisors) to prevent payment problems in the near future. The program helps ABN AMRO pursue proactive and strong risk management of its retail portfolios in order to minimise any losses.

Amsterdam Area, Netherlands

Responsible for the financial, commercial and operational results of the product group mortgages. Plays a leading role in many processes of change within the mortgages domain. Member of the management team and managing 8 direct reports.

Responsibilities: Design and realization of marketing plans within the mortgages and consumer finance-domains, including multi-channel distribution (branches, call center, internet and intermediaries), category management and concept development, pricing and discount policy, funnel-management with above-the-line and below-the-line promotions. Initiating and implementing improvements in the mortgage and consumer finance sales-process, based on consumer-insights. P&L-responsibility. Managing a team of 2 direct reports.

Responsibilities: Responsible for the internal and external (customer) communication from the program Branch/ATM Integration. Managing the communication team within the program and managing stakeholders of the other programs within the Retail Integration of Fortis and ABN AMRO, maintaining consistency and monitoring the execution.

Head of the department Customer Acquisition and Experience (CAE) at ABN AMRO Consumer Finance (AACF). Member of the management team AACF, hierarchical leading a team of 5 persons. Responsible for the standard and tailor made consumer credit products which are sold under the ABN AMRO brand. CAE develops, optimises and manages marketing strategies and propositions, put into action in (new) sales channels for consumer credits for the ABN AMRO brand. Goal is further extend the market position and optimising the commercial performance.

Senior Marketing Account manager at AACF, part of the department Channel management . Tasks: linking pin for the Business Unit Netherlands (BU NL) for the marketing and sales activities of consumer credits for the ABN AMRO brand, developing of strategy and policy, managing stakeholders in a complex setting of multiple discipline chains, developing of propositions for new and existing customers within the ABN AMRO base, implementing of all ABN AMRO-campaigns concerning consumer credits within the distribution channels (branches, internet, in- and outbound telemarketing, direct mail, new media en mass media), substitute of the head of the department, advising the management, leading projects concerning the development and execution of marketing (strategy) and sales of consumer credits via the ABN AMRO sales organization and functional leader of a team of three persons.

Product manager of Business Unit Volkswagen, marketing department, of Pon’s Automobielhandel. Responsible for: Volkswagen “Bora”, “Passat”, “Phaeton” and “Touareg”. Tasks: linking pin for the factory in Germany and other suppliers, monitoring market-developments, initiating activities based on these analysis, formulating product-plans and marketing-plan Volkswagen, managing and planning of logistic process (stock, production and re-value stock), managing and maintaining of supply programmes, introducing new products (“Phaeton”, “Touareg” and “Passat B6”, “Jetta”), developing and introducing action-models and concepts, briefing and managing advertising-agency’s, formulating yearly lead management plan, initiating, planning and implementing parts of the CRM-strategy, developing of external marketing campaigns, budgeting, managing and maintaining of Lead Management System (LMS) budget, developing training programs for dealer and import organizations, leading and participating the following project-groups: Introductions, Autorai 2003 and 2005, in 2005 - as project- and standmanager.