Xander Munro Email & Phone Number

Manchester, Gb

Macclesfield , England, Gb

Circularity First uses a circular mindset to take a more sustainable approach to IT. We design, build, and manage infrastructures that perform in demanding environments, whilst offering solutions that provide the greatest return of investment.

Manchester, Manchester, Gb

Winner of Google Cloud Partner Marketing Team of the Year 2021Setting the CTS marketing strategy with a view to acquiring new prospects across channels including email, SEO, paid digital and organic socialCollaborating with sales, delivery and product to ensure marketing strategy is aligned to wider business objectivesCoordinating execution of marketing strategy across a team of six marketersBuild the CTS brand strategy within key markets via content marketing and PRDevelopment of new campaigns and go to markets, with a view to generating sales qualified leads, with a closure rate of 22.5%+Working with the customer relations and account management teams to maintain a retention rate of 90% and increasing lifetime customer valueAccountability for budgetManaging the strategic relationships with CTS’ marketing agencies including PR and digital agencies, as well as Google partnershipReporting on marketing KPIs to SLT

Manchester, England, Gb

Moorgate, England, Gb

• Production and roll out of Brown Shipley digital strategy aligned to business objectives. In addition to this contributing to the wider group digital strategy• Delivery and promotion of new Brown Shipley client platform across desktop and mobile, including the bank’s first app. The new platform aims to improve client satisfaction and opening up opportunities for cross selling of services• Development of new Brown Shipley website with a view to increasing client acquisition on conversion• Working closely with the Group Head of Digital Strategy to find new intranet solutions

Warrington, Cheshire, Gb

My Regional Marketing Executive role covers the planning and execution of marketing activity across the UK, Europe, CIS & MEA. As part of this I:• Work with internal stakeholders to plan integrated product and brand lead campaigns• Produce data driven campaign strategies, segmenting markets and targeting leads based on their position within the customer lifecycle• Deliver international marketing campaign’s, working with team members across marketing functions to ensure that deadlines are met• Report on the ROI of campaign activity that has been carried out

Warrington, Cheshire, Gb

The Fircroft online marketing team supports the business in all global digital marketing activity. As Digital Marketing Executive I:• With the assistance of third part agencies I ensure necessary marketing materials are produced in timely manor. This includes web and print artwork, video, written content and the production of microsites• Using tools such as Google Analytics, I produce reports on campaign activity that aim to demonstrate the ROI of all marketing activity. These reports are in turn presented to all relevant internal parties across the various levels of seniority within the business• Assist the wider online team with the development of the Fircroft brand through content marketing • Working with an assistant I produce all Fircroft email activity

Warrington, Cheshire, Gb

I was involved in the development, production and deployment of numerous online videos across the Fircroft website with a view to improving search performance and page conversions.Day to day activities included:Planning, implementing and reporting on digital campaigns being run for recruitment teamsDeveloping blog contentManaging Fircroft’s social media outlets and associated communitiesUpdating website content through a CMSProducing email marketing campaigns

Role• Working alongside the web designer I oversaw the redevelopment of the Anxiety UK website• Assisted the events co-ordinator in the planning of AUK fundraising events and 40th birthday celebrations• Liaising with various contributors to produce quarterly internal members magazine and other print resources.Achievements• Ensure that all marketing materials were delivered on time and to budget• Analysed existing marketing information to develop a marketing strategy that aimed to build on existing membership• Listened to member feedback in redesign of quarterly magazine

Role• Drafting of press releases and blogs• Contributing to new business pitches by brainstorming ideas and researching the prospective clients competitors build a better digital campaign strategy.Achievements• Had ideas included in a up and coming pitch to national fitness club.

Role• Drafting press releases• Filming and editing video for up and coming pitch• Blogger research.Achievements• Press releases and blogs that were drafted went into circulation.

Education record

Diploma In Digital Media And Branding, Digital Marketing

Ba (Hons) Television And Radio

Education record

Education record