Xanthi Charalambous phone numbers
Xanthi Charalambous is a Marketing Manager at MaaSLab. She possess expertise in marketing management, direct marketing, public speaking, online marketing, brand development and 44 more skills. She is proficient in English. Colleagues describe her as "Xanthi is a brilliant creative marketing expert. She has a passion for her work and is a joy to work with. I give Xanthi my highest recommendation!" and "Xanthi Charalambous became a member of International Women in Business IWIB in April 2012 where she became an active contributor to our online group discussions. Xanthi fully engaged in all online and offline activities, events and meetings, fully understanding the importance of sharing and learning from one another to further the personal and professional growth of each other as women and professionals. Xanthi’s dedication and commitment to IWIB over several months, her weekly recipe contributions and her passionate nature for growing the offline engagement between members; resulted in her being appointed Team Leader for The IWIB International Team of Cyprus in 2013. During such time Xanthi actively lead all ongoing events and trainings held in Cyprus, delivering our Get Connected programme in Cyprus, our main Get Connected Event and arranging a number of Shoutout coffee meetings. Xanthi’s passionate and creative nature coupled with her commitment and drive has allowed IWIB to grow within the Cyprus community and bring opportunity to a great many individuals and businesses. In the recent developments within our organisation over 2014, with a new structure and re-deign of our website and online opportunities, Xanthi has now been appointed the voluntary position of Chair of the Sub Committee for Events where Xanthi will support the growth of IWIB’s events on both a local and global level. I would highly recommend Xanthi as a hands on marketing and events professional who works with tenacity in all that she does to bring about outstanding results. "
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Marketing ManagerMaaslabCyprus -
Brand ManagerTryfon Tseriotis Ltd Mar 2019 - PresentNicosia, Cyprus• Devise marketing strategies that position products into the market.• Preparation of yearly Marketing Plans / Brand Strategies for each brand based on company’s strategy. • During the year, budgets are analyzed and corrective actions are taken if necessary.• Analyze sales by brand by SKU and prepare quarterly reviews as to identify brand performance and take actions.• Collaborating with the sales team to create strategies aimed at promoting brand awareness.• Monitor and measure brands performance against KPIs set . • Ensure sales and distribution targets are reached. • Analyze and monitor sales, sales forecast, brand profitability and stock data. • Monitor brands performance within the Cyprus market via third party data.• Present new products to sales team and colleagues.• Write press release for new launches and updates for existing brands for media purposes.• Research and contact influencers which are a well fit with each brand, create strategy to be used during collaboration. • Communicate with external agencies, designers and advertising agency to plan and create ATL and BTL communication such as advertising, public relations, and promotional campaigns to support strategy.• Prepare and update price lists and sales presenters for new and existing products. • Prepare purchase orders based on sales trend, upcoming offers, budgeted sales, etc.• Assessment of new brands and SKU’s (market research, costing, etc).• Costing of new and existing products.• Monitor all ATL and BTL campaigns to ensure results are achieved.• Communicate and cooperate with principals regarding various matters such as marketing material, sales targets, etc. • Update corporate website (WordPress). -
Brand Manager / Trade Marketing OfficerTryfon Tseriotis Apr 2018 - Mar 2019Cyprus
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Marketing And Sales ManagerEtapol Ltd - Refrigeration And A/C Components Jan 2015 - Jan 2018Nicosia• Conduct market research to create strategies that are channel to the current market trends• Devise sales strategies that positions product to target market using the 4 P’s of marketing• Worked with the marketing and sales team to create marketing and advertising strategies aimed at promoting brand awareness• Ensure that all sales and marketing plans are executed by sales and marketing department for effective result• Monitor each sale and marketing campaign to ensure expected result is achieved• Plan and create marketing communications such as advertising, public relations and promotion campaigns to support established strategy• Manage and coordinate the communications between the company’s 4 stores through news updates on website• Analyze customers’ feedback on ongoing campaigns to determine the need for improvement• Plan and organize conferences to inform clients and stakeholders of new products and industry news• Research and write articles to update company’s website content• Knowledge of Eurosoft accounting program
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Chair Of Sub Committee - Event Management Of IwibInternational Women In Business - Iwib Aug 2014 - May 2015 -
Iwib International Team Leader For CyprusIwib - International Woman In Business May 2013 - Jul 2014Cyprus
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Marketing OfficerP.C. Splash Water Public Company Ltd Jun 2011 - Mar 2014• Managed all marketing plans and strategies and monitored its effectiveness to ensure expected result is achieved• Researched market trends and analyzed generated data to create marketing strategies targeted at product consumers• Planned and managed company’s marketing budgets and ensured that all expenses are within budget limit• Managed social media pages for brands like Pokka Coffee and Loux • Created marketing communications that informed consumers of new product as well as promoted the product• Sourced and generated market leads that helped expand product market• Planned and implemented all online and offline marketing and advertising strategies• Collaborated with sales departments and clients to ensure marketing targets are achieved• Planned and delivered marketing plans and activities within agreed budget• Worked with media agencies regarding company’s advertising and P.R campaigns• Designed and implemented marketing and advertising strategies to increase product sales and company’s ROI• Negotiated and closed deals with the media on a yearly contract• Organized and represented various press conference and other events aimed at promoting company’s products and brand• Planned events such as grand openings of stores and competitions amongst others• Managed the company’s web portal and ensured it’s updated with marketing contents aimed at promoting company’s brand and products• Monitored all websites statistics and promoted the websites using Google Analytics• Informed employees of new policy and strategies using memos and email messages
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Marketing Manager AssistantP.C. Splash Water Public Company Ltd Jul 2006 - Jun 2011• Assembled and compiled consumer ratings and feedback on ongoing marketing campaign• Assisted the marketing manager on all office duties as well as organized his daily schedule• Researched and filed data on marketing trends that guide the marketing team in devising strategies• Assisted with the production of marketing materials and literature• Provided support for the company’s marketing events and exhibition as required• Updated and maintained the marketing department’s database• Monitored the market for changes in market trends and filed report accordingly• Participated in creation and designing of advertising material to improve the marketing and advertising strategies
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AdministratorAekarava - Lambousa Aug 2011 - May 2012CyprusCollaborating with the board of directors of the team and the Cyprus Volleyball Federation (KOPE) on all CEV Challenge Cup games. Registering the team on CEV platform and registering foreign players via FIVB website. Travelling with the team and attending meetings before each game. Booking flight and hotel accommodation. Organizing all in-house games that took place in Cyprus.
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Project Manager AssistantG&Z Engineers Ltd Jul 2005 - Jun 2006• Provided support and created balance within the time and scope of project execution• Helped organized various professionals to work on a project• Managed all the project contracts from the estimate to the cost management• Prepared cost analysis of all projects and filed report to the project manager• Assisted the project manager with the daily forms including product and material as well as overtimes amongst others• Planned and prepared the time tables for the technical teams using Microsoft Project
Xanthi Charalambous Skills
Xanthi Charalambous Education Details
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Institute Of P.RPublic Relations -
Marketing -
Acropolis LyceumForeign Languages
Frequently Asked Questions about Xanthi Charalambous
What company does Xanthi Charalambous work for?
Xanthi Charalambous works for Maaslab
What is Xanthi Charalambous's role at the current company?
Xanthi Charalambous's current role is Marketing Manager.
What is Xanthi Charalambous's direct phone number?
Xanthi Charalambous's direct phone number is +357996*****
What schools did Xanthi Charalambous attend?
Xanthi Charalambous attended Institute Of P.r, Intercollege, Acropolis Lyceum.
What are some of Xanthi Charalambous's interests?
Xanthi Charalambous has interest in Social Services, Children, Civil Rights And Social Action, Education, Environment, Human Rights, Health.
What skills is Xanthi Charalambous known for?
Xanthi Charalambous has skills like Marketing Management, Direct Marketing, Public Speaking, Online Marketing, Brand Development, Digital Strategy, Corporate Branding, Web Content, Sales, Press Releases, Media Relations, Event Planning.
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