HolisticOnomics is on mission to help food, mobility and sport organisations accelerating on their sustainability journey to pivot towards a regenerative model. Leveraging >18-year corporate experience in automotive and particularly in Electric Vehicles, involvement in the regenerative agriculture GonneGirls Farm and the executive education on Sustainability & Circular Economy I attended at Cambridge University, I help organisations pivoting to more sustainable practices while delivering business performance. HolisticOnomics ambition is to draw inspiration and know how from regenerative agriculture practices to transform existing organisations into regenerative organisations, delivering positive impact and having fun while doing it.

With HolisticOnomics, the consultancy I founded, I connect the GonneGirls farm with various organisations and take them on a transformation journey towards regenerative models. Idea is to immerse, inspire and share know how from regenerative agriculture practices, delivering positive impact and having fun while doing it.

Private investor in So Good, I'm heading all the partnerships for the media and the So Good MAIF Festival.https://www.sogoodstories.com/https://www.sogoodmaiffestival.com/

Animateur de la formation à la transition écologique des 25 000 cadres supérieurs de l'État"Mon parcours transition écologique" est une formation obligatoire qui s'adresse aux 25 000 cadres supérieurs de l'État. Cette formation a pour but de faire prendre conscience, à chaque cadre, quelles que soient ses fonctions, de l'impact de son action : de comprendre les défis de la transition écologique, pour mieux passer à l'action.

Construction et animation de modules de cours dans le Master « Énergies et Transports durables ».

Advising 17 Sport to partner with brands, sport organisations and athletes to deliver on social, environmental, and commercial goals, using the power of sport to build a positive future.

Leading Marketing Communication campaigns, brand, events & sponsorship activities for Nissan in Europe.- Managing a team of 20+ experts specialized in advertising, communication, events, sponsoring, digital & social media, delivering integrated campaigns & brand experiences all over Europe (27 countries)- Coordinating the set up & the relationship in Europe of Nissan United 3.0, a dedicated Omnicom structure designed to deliver Precision Marketing at scale for Nissan- Driving the transformation of Marketing Communication activities to operate in a more agile & integrated way

- Communication strategy & storytelling development for various brand & product portfolios (Electric Vehicles / Light Commercial Vehicles / X-Trail / UEFA Champions League Sponsorship / Nissan Intelligent Mobility) - Omnichannel campaign central development & deployment (ATL / CRM / Digital / Social / Retail / Experiential) for the above mentioned portfolios- Full management of the New LEAF pan-European launch campaign, 2nd generation of the #1 selling EV globally- Campaign deployment coordination with all European markets- Validation of local media plans & local initiatives - Management & alignment of all creative & planning agencies- Campaign performance and contribution to the brand & business analysis

Manage Brand / Product / services communications towards B2C & B2B audiencesDeploy multi-layered campaigns to drive:- Awareness, Brand opinion / preference through impact- Position Nissan & its products as Innovative & Exciting through engagement- Conversion towards lead management toolsDeploy Engagement platforms based on communication territories (Zero Emission, Innovation, UEFA Champions League)Optimise digital performance with Performance & Planning & local teams:- SEA & SEO- Creative & budget guidelines for local markets- Central budget follow-up- Local campaigns follow-up & governanceManagement of a 7 digital experts team as well as the Digital & Media agencies covering European perimeter

- Europe sponsorship strategy development (sport / entertainment / product placement)- Local sponsorships coordination with national subsidiaries- Negotiation and follow-up of the pan-european partnerships- Activation campaign design to expand the partnerships impact- Development of merchandising lines for Nissan and its associated brands- Negociation, set up and follow up for Europe of the UEFA Champions League Sponsorship for the 2014/2018 period- Coordination of all the company stakeholders to maximize the impact of our association with UEFA Champions League both internally and externally- Creation of the advertising & communication assets to optimize visibility and awareness of the sponsorship, to ultimately boost brand opinion

- Performance and profitability follow up of the Nissan Van range (NV200, Primastar, NV400), throughout the life cycle- Launch of the Electric Van (eNV200) project and the new business model attached to it (battery and infrastructure management)- Organisation and coordination of the various life cycle milestones with the involved functions (R&D, Engineering, Purchasing, Manufacturing, Sales & Marketing)- Current and future investments arbitration preparation- Coordination of the relation with the global Program Director function (Japan)

- Management of a Pricing Specialist,- Price building and validation for the trucks & light commercial vehicles ranges for the European markets- Products price positioning follow up on each market- Subsidiary sales & financial performance follow up (reporting & recommendation)- Market product segmentation definition and sales trend forecast- Competition and customer surveys coordination

Function added to my product portfolio in February 2008- Definition and roll out of the CRM strategy & management of the customer database,- Definition and implementation of the below the line communication in line with advertising campaigns and product launches,- Administration of www.renault.co.za and associated websites,- Management of a Database Administrator and a trainee,- Management of the web, CRM & BTL agencies (briefing and project follow-up).

- Management of a Junior Product Manager,- Product planning up to 2011,- Advertising and commercial launch of the new products (Renault Sport & GT ranges, Koleos, Mégane & Scénic),- Brand partnerships and co-branding operations (Nokia, iPod, TomTom, The Hyatt, Magazines, celebs, local band)- Customer offers design- Profitability monitoring