Xavier Mullen-Cooper Email & Phone Number

London, Gb

Manchester, England, United Kingdom

Lead a team of partnership specialists to develop and implemented sales strategy to position Sky as the preferred advertising partner for innovative campaigns, and grow new business, engaging brands and media agencies. Using insight and data to generate strategy-led brand partnerships and solutions to key business challenges - leveraging owned and acquired IP for sponsorship, branded content, licensing, product placement, and data partnerships. Building and nurturing relationships with key… Show more Lead a team of partnership specialists to develop and implemented sales strategy to position Sky as the preferred advertising partner for innovative campaigns, and grow new business, engaging brands and media agencies. Using insight and data to generate strategy-led brand partnerships and solutions to key business challenges - leveraging owned and acquired IP for sponsorship, branded content, licensing, product placement, and data partnerships. Building and nurturing relationships with key stakeholders to drive business growth. Show less

London, United Kingdom

London, United Kingdom

Manchester, United Kingdom

Manchester, United Kingdom

Manchester, United Kingdom

Client Services- Project management and a 12 month tenure as the head of the agencies social committee- Budget management and PO tracking of multiple clients- Identifying risks and opportunities for clients’ campaigns, business and strategy - with innovations - Building and maintaining client relationships to a high standard- Compiling pre and post campaign rationale and reporting- Ensuring myself, clients and team are fully aware of competitor activity, market trends… Show more Client Services- Project management and a 12 month tenure as the head of the agencies social committee- Budget management and PO tracking of multiple clients- Identifying risks and opportunities for clients’ campaigns, business and strategy - with innovations - Building and maintaining client relationships to a high standard- Compiling pre and post campaign rationale and reporting- Ensuring myself, clients and team are fully aware of competitor activity, market trends and developments in the industry- Working with teams to provide strategic and justified media proposals to clientsMedia Planning/ Buying- Construction and implementation of Audio Visual plans across linear TV, online video, cinema and radio - Market forecasting- In depth campaign analysis and tracking using DDS systems- Experience in delivering ‘direct response’, ‘brand awareness’ campaigns and partnerships Show less

Manchester, United Kingdom

Media Buyer:- Implementation Audio Visual plans in Linear Braocast TV, Online Video and Radio - In depth analysis and tracking using DDS systems, BARB, RAJAR and online data pre, post and during campaigns-Proficient and experience in delivery Direct Response and Brand Awareness campaigns- Exposure to varying levels of budgets and campaign 'weights'Media Planner:- Campaign construction across a variety of Audio Visual media, including: TV, Broadcaster VOD and… Show more Media Buyer:- Implementation Audio Visual plans in Linear Braocast TV, Online Video and Radio - In depth analysis and tracking using DDS systems, BARB, RAJAR and online data pre, post and during campaigns-Proficient and experience in delivery Direct Response and Brand Awareness campaigns- Exposure to varying levels of budgets and campaign 'weights'Media Planner:- Campaign construction across a variety of Audio Visual media, including: TV, Broadcaster VOD and Radio- Market forecasting and understanding of the impact of supply/ demand and inflation- Bespoke audience creation, prediction and analysis utilizing J-ET, Telmar, Advantedge, DDS software and TGI data- Awareness and knowledge interactive and targeted VOD strategy- Exposure to a variety of market sectors, including: FMCG, Insurance, Legal, SanPro, Retail, Travel and Entertainment Services Show less

Manchester, United Kingdom

• Liasoning with choreographers and instructors to organise classes and events• Networking at high-profile events• Marketing Dance classes; including advertising such as posters and taster sessions• Using social media to advertise and market classes• Writing press releases for dance classes and events; managing the brand development of the business and its talent

Manchester, United Kingdom

• Sourcing and styling outfits and accessories • Organising and marketing the event from initial meetings to budgeting and managing finances and contacting local businesses for their involvement• Interacting with customers and informing them of merchandise and providing excellent customer service• Evidenced trustworthy attributes also by handling cash-in-hand transactions• Sold merchandise on behalf of local retailers on the night of the event and responsible for majority of… Show more • Sourcing and styling outfits and accessories • Organising and marketing the event from initial meetings to budgeting and managing finances and contacting local businesses for their involvement• Interacting with customers and informing them of merchandise and providing excellent customer service• Evidenced trustworthy attributes also by handling cash-in-hand transactions• Sold merchandise on behalf of local retailers on the night of the event and responsible for majority of ticket sales which lead to meeting and exceeding our target Show less

Psychology Bsc, Psychology, 2:1

Activities and Societies: MMU Psychology Society Active Course/ Student Representative. Liaison between student cohort and staff to report.

Education record

Activities and Societies: Drama Club; Events Management; Co-Founder of SGS Fashion show; multiple volunteering projects working.