Xavier Budan Email & Phone Number

Geneva Metropolitan Area

Geneva Metropolitan Area

Part of Smarlty.io "SQUAD" team! Experienced Solutions Consultant specializing in digital advertising and AI ad-tech solutions, leveraging Smartly.io's cutting-edge products and services to deliver optimal business outcomes. A subject matter expert, adept at identifying customer needs, proposing tailored solutions, and ensuring successful implementation and onboarding. Collaborates closely with sales, customer success, and product teams to drive customer satisfaction and standardize implementations. Skilled in technical integrations, automation, and fostering continuous dialogue with internal stakeholders.Promoted in 2024 to Gen AI subject matter expert. Job Description:- Provide subject matter expertise on Smartly.io's products and services, proposing optimal solutions for customer needs.- Collaborate with sales to identify and present value propositions and solution proposals.- Deliver tailored solution demonstrations, presenting Smartly.io's platform as a catalyst for business success.- Identify and address implementation risks and bottlenecks by collaborating with cross-functional teams.- Assess necessary implementations and involve Solutions Architects for technical assessments.- Capture user requirements, translate them into workflows, and provide product feedback.- Plan, communicate timelines, and ensure successful implementation and onboarding.- Collaborate with sales and customer success, managing multiple implementation projects simultaneously.- Foster continuous dialogue with product and marketing teams to stay informed about the product roadmap.- Standardize implementations and deliver scalable enablement for sales and customer success teams.

France

Co-leading the fastest growing CS team in Smartly.io (XX% YoY), with one of the highest NPS scores and the lowest churn rate in EMEA 🚀 I was the first CSM to be promoted to this position in Smartly.io and build the requirements of the role, now implemented in all regions: - Positively lead and handle a sub-team of Customer Success Managers and/or Associates in the region to reach their potential. - Mentor the sub-team members and run their day to day output and engagement - Take ownership of the sub-teams revenue, feature adoption, NPS, expansion (where a CP is not allocated), product feedback, customer experience, on-boarding and collaboration with other teams - Coordinate key new customer onboarding - Be responsible for line management tasks such as annual reviews, salary rounds and HR/People related topics supported by your Head of region - Orchestrate the team to follow our enterprise account management playbooks to delight our customers - Become the trusted advisor for your enterprise customers in the sub-team - Ensure high quality customer experience to new and existing customers - Enhance employee engagement and skills development within the team - Improve feature adoption and cross sell services across your customer base - Minimize customer churn and increase revenue - Identify and take action on bottlenecks and areas of improvement - Communicate upwards to your Head of Region optimally on your sub team performance and needs and help the Head of CS develop your sub-region and team - Recruit, onboard and development a growing team of CSA’s and CSM’s

Paris, France

Smartly.io is the #1 partner in social advertising, managing 2.5 billion euros in ad spend and serving more than 650 brands worldwide, including eBay, Uber, TechStyle, La Redoute, Fnac Darty... Our team has footholds in 17 cities around the world and represents 54 different nationalities.I help scale the French market since I join Smartly.io by: - Managing and nurturing your own customer accounts through day-to-day communication and online marketing expertise- Working closely with customers to hone their online marketing strategy and quickly resolve advertiser issues including scaling budgets, campaign performance and manual work- Taking full ownership and responsibility of growing and managing your own target market and develop vertical expertise (e.g. e-commerce, travel, classified, mobile apps, etc.)- Developing and maintaining excellent knowledge and skills of the Smartly.io tool and Facebook advertising in general so that you’re constantly able to solve customer problems- Building, managing and developing strong relationships with customers and Facebook- Collaborating with customers, Smartly.io Customer Success Managers and the product development team to maintain the quick feedback loop

Paris

- Management and training of the paid team- Establishment and monitoring of the team objectives (quarterly)- Building close relationship with strategic partners (Google, Facebook, Outbrain, Taboola...)- Defining advanced cross-channel strategies for the biggest clients of the agency- Management and Optimization cross channels : RTB channel (Doubleclick), Social Ads campaigns (Facebook, Twitter, Linkedin), Native Ads (Outbrain, Yahoo! Gemini, Taboola, Quantum ...) and Paid Search (Google AdWords & Bing Ads) - Setting up of a multi-channel reporting solution for all customers (Google Analytics, AT Internet, Omniture, Facebook Ads, Outbrain...) - Training of Google AdWords, Google Analytics, Facebook Ads (Orixa Media is an accredited training center).

Paris

- Daily management and optimization of search marketing campaigns for the agency's clients on Google, Yahoo and Bing.- Proposals of the universes of keywords, writing of offers, selection of destination pages.- Management and follow-up of advertising campaigns on Facebook, Criteo and other online advertising platforms.- Management of budgets with the objective of improving the return on the investment of the various campaigns.- Analysis of campaigns and implementation of accurate reporting for clients of the agency.- Management of the relationship with search engines and other platforms.

Lyon, France

La Boite à Moustache was a very important project to me.It is the meeting between two passions of mine: music and web.At the beginning, it was only a website to share some feelings about music my partner and I liked, but it became much more important in terms of notoriety. La Boite à Moustache became one of the references of Lyon Night Life, especially because of Live Reports.The Website had partnership with many associations in Lyon such as Ed'N'Legs.

North Hatley, Qc, Canada

- Web diagnostic, - SEO optimisation (url, HTML codes, content verification), - Plugins integration

Lyon, France

My internship at zePASS society, and more precisely its CEO and the Marketing Manager, is the reason that confirm my desire to work in E-commerce. My functions is the company were the following: - Web marketing strategy: SEO, SEM, linking strategy - Community management (Facebook, Twitter, mailing) - Content creation - Traffic monitoring and data analysis (Google Analytics) - Monitoring and internal recommendations on new web trends

Région De Lyon, France

Communication, promotion, aide à la gestion.

Master'S Degree, E-Commerce/Electronic Commerce, Graduated

My motivation to choose a double diploma experience in Sherbrooke University was to perfect my knowledge of the Web from a practical.

Master'S Degree, Marketing / Communication / Sales

Activities and Societies: ESDES Music, Make it @ ESDES My studies at ESDES management school learn me how to work efficiently in a team.

Semestre D'Échange, International Business, Semester Validated

A real human experience in an unused environment : Eastern Europe.