• Led digital marketing and social media efforts for local businesses in Italy, focusing on promotions and exhibitions.• Managed advertising campaigns to boost brand visibility and customer engagement.• Designed wireframes and coded for the official website of Afore Italia, contributing to business growth and market expansion.

Worked on an international SCRUM team, focused on UX/UI work to enhance the user experience & visual design of the Nintendo of Europe website(s). - Improved NOE website user experience through monthly in-depth data analysis with Google Analytics and Hotjar, resulting in an 80% increase in mobile device visitors.- Collaborated in cross-functional team workshops to improve user experience for Nintendo Switch Online, the membership system, search, and accessibility.- Designed a mobile landing page from scratch using XD and Figma, refining user persona, journey, and empathy maps to meet target user needs. Used low/high-fidelity wireframes & clickable prototypes for stakeholder feedback.“I learned skills in website design, HTML5 and CSS3, through work experience in the video game industry.”

Collaborated with a team of students at a service design agency to produce a published article, titled "Integrating Service and Autonomous Design."- Developed detailed test plans, test scripts, user flows, personas, paper prototypes, and materials. Conducted quantitative & qualitative data analysis of collected data.- Helped to identify issues and recommend solutions based on user feedback, then contributed to the compilation and output of the final report.“Gained experience in service design and research methodologies, a good designer know how to filter useful information”