Cassie Cheng Email and Phone Number
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As a passionate and customer-oriented marketer, I bring a wealth of experience in B2B marketing and PR communications to the table. With a track record of success in planning, generating, and executing cohesive marketing strategies, I have consistently generated leads and strengthened brands.With strong influencing skills and expertise in Content Marketing, PR, Event Marketing, and Digital marketing globally, I am confident in my ability to lead marketing efforts that drive business growth and exceed expectations.
Mobvista
View- Website:
- mobvista.com
- Employees:
- 368
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Global Head Of Marketing And CommunicationsMobvista Jun 2015 - Present- Manage branding and marketing for corporate and business brands globally, including Mobvista, Mintegral, and Nativex, ensuring consistent messaging and brand awareness across all channels. - Lead a high-performing team of 25+ marketing professionals from diverse countries, collaborating effectively to implement marketing initiatives.- Develop effective marketing strategies to funnel leads to different internal sales teams, resulting in increased revenue and business growth.- Drive exceptional results with a broad range of online and offline marketing strategies, including website optimization, SEM/SEO, content marketing, PR, e-mail marketing, social media, event marketing, and more.
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Online Marketing SpecialistMobvista Network Co.Ltd Oct 2014 - Jun 2015中国 广东 广州
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Co FounderGalcase Jun 2012 - Oct 2013美国 大波士顿地区- Completed the creation of Galcase brand, including logo, slogan, visual identities, and graphic style, crafted brand story and concepts, and built brand awareness among target audiences through KOL marketing.- Built e-commerce store with 60+ SKUs, developed website layout, visual design, copywriting, and product description. - Conducted online marketing through Facebook, Twitter, Pinterest, Instagram, and Weibo to facilitate interaction with customers and evaluated performance through different traffic tracking metrics of Google Analytics - Created “Dare2bdifferent” "Gatsby Collection" social media campaigns to enhance website traffic and new products exposure resulting in higher sales
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Account ExecutiveDentsu Feb 2010 - Aug 2010Guangzhou, Guangdong, China• Liaised with clients to ensure their requirements and goals are being met on every project• Reviewed and presented concepts, creative brief, layouts, and copy to the clients for approval• Collected and analyzed data on customer demographics, preferences, needs and buying habits through CSSC database (China Marketing & Media Study) to identify potential markets and factors affecting product demand• Devised campaigns as part of team, and assisted with the formulation of marketing strategies for Hengan International Group Company, the largest producer of sanitary napkins and baby diapers in China• Researched consumer search queries and identifying important search trends relevant to client campaigns
Cassie Cheng Skills
Cassie Cheng Education Details
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3.72/4.0 -
3.36/4.0
Frequently Asked Questions about Cassie Cheng
What company does Cassie Cheng work for?
Cassie Cheng works for Mobvista
What is Cassie Cheng's role at the current company?
Cassie Cheng's current role is A Seasoned Global B2B Marketer.
What is Cassie Cheng's email address?
Cassie Cheng's email address is ch****@****neu.edu
What is Cassie Cheng's direct phone number?
Cassie Cheng's direct phone number is +138027*****
What schools did Cassie Cheng attend?
Cassie Cheng attended Northeastern University, Jinan University.
What are some of Cassie Cheng's interests?
Cassie Cheng has interest in Movie, Advertising.
What skills is Cassie Cheng known for?
Cassie Cheng has skills like Online Marketing, Facebook, Marketing Strategy, Microsoft Office, Microsoft Excel, Marketing, Advertising, Powerpoint, Photoshop, Social Networking, Marketing Communications, Social Media.
Who are Cassie Cheng's colleagues?
Cassie Cheng's colleagues are 工藤絵美, 庾浩丰, Jiashan Shi, Vivi Zhou, Qing Li, Vera Yee, 王金锋.
Not the Cassie Cheng you were looking for?
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Cassie Cheng
Hebei, China -
Cassie Cheng
--International Business Manager At Shanghai Chuanbai Chemical Co., LtdShandong, China -
Cassie Cheng
Sales Manager | Specializing In Ndfeb Magnets | Stable Magnetic Performance For Top-Tier Brands | High-Capacity Factory With Advanced Cutting EquipmentShenzhen -
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