Regional Manager - Digital Channel
Current- Translate Global Comms Strategy to China and develop regional digital communication strategy and reporting to build up company’s portfolio in China;- Liaise and collaborate with marketing teams/BD/sector leaders to support overall brand communication strategy and identify market opportunities- Track communication leads such as web activities, press stories relating to company/projects to maximize opportunities for positive PR - Draft, edit and develop media packs for key projects based on PR materials/activities - Map out communication channels to uplift brand awareness in Asia and highlight Asia projects/leaders globally, such as website, social media(LinkedIn, WeChat), newsletter etc.- Oversee, proofread and support in responding to client marketing activities request like video production, partner stories, executive interviews and other external materials in Chinese.