B2B procurement platform for energy efficient building products• Backed by Brick & Mortar Ventures through Formwork Labs• Backed by Forum Ventures• NYC Top 50 list of companies raising capital in 2021

- Increased lead generation by 53% across the rental marketplace by building a novel data-driven ML strategy to analyze user segmentation & marketing attribution- Monitored campaign performance and promote actions including targeting the right audience by customized content, conducting live-stream via multi-channels, developing comprehensive value-added support, and delivering special-offer ads across expanding official partners

- Build data pipelines for all test data using Azure Function with Python scripts; Create time triggers to automatically convert JSON files into SQL records from Vanta IoT Test Results API.- Perform data transformations, data cleaning and aggregation in SQL Server; Generate meaningful visuals and 3D graphs with Data Analysis Expressions(DAX), R scripts, and Pivot Tables in Power BI.- Provide story-based insights to help floor workers on their everyday’s calibration and dispositions decision-making; Work with multiple teams to gather and implement the data, deploy and present real-time reports in different groups within a very agile work environment.

Online education behavior analysis & Resources integration software development- Studied user behaviors and motivation behind taking Massive Open Online Courses(MOOCs).- Discovered architecture, design, and development of MOOCs platforms.- Designed and developed an integrated online study platform via Wechat, providing information retrieval services and personalized notification services based on user preferences.

- Engaged in meeting with existing clients and collected testimonials and after-sale surveys.- Interacted with teammates, represented visual results via Tableau.- Assisted Product Manager to schedule meetings, participated in brainstorm sessions.- Analyzed feedback data to optimize marketing strategies and approve changes to new products, attract potential customers and further increase market share.