Business development

Business Development in China

• Represent the brand to our customers in order to increase brand awareness, create a specific image, generate sales opportunities and build customer preference.• Present the brand at tasting, wine dinner for clients’ events as well as wine fairs, wine shows and education program to promote the brand image, brand information and to generate public interest in the brand.• Performs marketing duties by managing official Wechat account and other social media forms.• Liaise with individual customers, distributors & importers; assist Export Manager with the implementation of marketing plans.• Sales developing: look for new clients and finalize the sales orders in order to reach the sales target. • Market research and analyze information of Chinese companies for potential sales opportunities. • Communicate with existing and potential clients to generate sales volume, update clients data pool. • Other multi tasks.

• Coordinate with department heads, effective communication with cross functions to move projects forward.• Participate in wine events and fairs, communicate with wineries and socialize with customers for extending the brand image and boosting sales. • Customer development and other clients database gained from the wine events. • Follow up the tasks assigned by CEO of Greater China and monitor the process of completion in order to ensure the effective implementation of sales and brand/channel depletion target. • Communicate with wineries; help organizing activities of brand promotion & tasting training events internal and external the organization. • Responsible for drafting PPT and consolidating reports for CEO/Marketing director, involving in the sales promotions and activities, providing suggestions and feedbacks. • Brand data and materials bilingual translation and maintenance.

• Coordinated the president with total 7 investment projects in China, including restaurant, hotel, media company, etc. / Implementation of the entire process, assistance in market research and due diligence; referent opinions providing; reports drafting; Partner communication. • Participated in attending important conferences and business negotiation and took the job of bilingual interpreter, regular reporting to the president with the projects development process and other action items. • Provided professional supports to President and to ensure that effective communication and confidentiality are maintained at all times. Preparing and translating various documents, contracts and proposal for different investment projects. • Managed overall of the office's day to day operations, including website maintenance, Admin, HR and finance support as treasurer. • Assisted the president successfully won the election of American Chamber of Commerce Chairman of 2010.