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Xing Gan Email & Phone Number
Head: Branding, Marketing and PR at UnionPay International - Africa Office
at
UnionPay International
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✓ Verified July 2026
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Current company
Role
Head: Branding, Marketing and PR at UnionPay International - Africa Office
Location
City of Johannesburg, Gauteng, South Africa
Company size
Who is Xing Gan? Overview
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Quick answer
Xing Gan is listed as Head: Branding, Marketing and PR at UnionPay International - Africa Office at UnionPay International, a with 509 employees, based in City of Johannesburg, Gauteng, South Africa. AeroLeads shows a matched LinkedIn profile for Xing Gan.
Xing Gan previously worked as Head: Branding, Marketing & PR at UnionPay International - Africa Office at Unionpay International and Non-Executive Director & Marketing Advisor at Web Ceo Africa. Xing Gan holds Master Of Business Administration - Executive Mba, Business Innovation And Management Consulting from Gibs Business School (Gordon Institute Of Business Science).
Company email context
Email format at UnionPay International
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UnionPay International
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Profile bio
About Xing Gan
Welcome to my LinkedIn profile! I am an accomplished professional currently serving as the African Regional Head of Branding, Marketing, and PR at a leading multinational payment organization. With a fervent dedication to strategic value creation and customer-centric business innovation, I thrive on driving commercial value and fostering growth for products and services across diverse industries.Throughout my career, I have held various roles spanning marketing advisory, project management, brand management, digital marketing, and creative direction. My expertise extends across retail, Information Technology, tourism, healthcare and financial services, providing me with a holistic understanding of market dynamics and consumer behaviour.Key Competencies:Strategic Branding and Marketing Management:I specialise in crafting and executing strategic integrated marketing and branding campaigns across multiple African markets. Managing substantial budgets annually, I ensure optimal return on investment through ecosystem events, exhibitions, campaigns, and strategic partnerships. My knack for continuous analysis of competitive landscapes and consumer trends enables sustainable growth across diverse African markets, catering to both B2B and B2C segments.Agile Project Management:As a leader, I oversee marketing initiatives spanning 50 acquiring markets and 15 issuing markets in Africa. Collaborating closely with strategy, business development, product, and operation teams across Africa and Asia, I manage direct and indirect programs and channels to enhance brand recognition and reputation. Additionally, I effectively manage ATL and BTL agencies throughout the region to drive cohesive marketing strategies.Stakeholder Management:I excel in fostering strategic partnerships with various stakeholders, including governments, tourism boards, airports, shopping malls, financial institutions, and key merchants across the African continent. By nurturing these relationships, I facilitate mutually beneficial collaborations that drive organizational objectives forward.My passion lies in leveraging these skills to develop innovative marketing solutions that resonate with diverse audiences. I am always eager to connect with like-minded professionals and explore new opportunities for collaboration.
Listed skills include Online Marketing, Corporate Identity, Public Relations, Graphic Design, and 28 others.
Current workplace
Xing Gan's current company
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Unionpay International
8 roles
Xing Gan work experience
A career timeline built from the work history available for this profile.
Head: Branding, Marketing & Pr At Unionpay International - Africa Office
Manage integrated strategic campaigns from conceptualisation to implementation in 10+ African markets, including South Africa, eSwatini, Mauritius, Seychelles, Madagascar, Kenya, Tanzania, Uganda, Ghana, and Rwanda.Manage ATL and BTL agencies to ensure campaign success through continuous improvement in content creation, public relations and strategic brand management. Work closely with strategy, business development, product and operational teams across Africa and Asia, manage… Show more Manage integrated strategic campaigns from conceptualisation to implementation in 10+ African markets, including South Africa, eSwatini, Mauritius, Seychelles, Madagascar, Kenya, Tanzania, Uganda, Ghana, and Rwanda.Manage ATL and BTL agencies to ensure campaign success through continuous improvement in content creation, public relations and strategic brand management. Work closely with strategy, business development, product and operational teams across Africa and Asia, manage direct and indirect programs to improve brand recognition and reputation.Manage partnership programs with national and provincial tourism boards, airports, shopping malls, financial institutions and merchants across the African region.Continuous analysis and evaluation of project progress, competitive environment, and consumer trends enable sustainable growth across diverse consumer markets in Africa.Take responsibility for successful project implementation delivery of the various regions / BU’s in terms of performance, return on investment, coordination, agreed turnaround times and quality control. Show less
Non-Executive Director & Marketing Advisor
Web Ceo Africa
Assist the company in entering South Africa and China markets with market entry strategies from planning to implementation.Conduct workshops and webinars to educate the customer about the products and services.Create customer-centric content to generate leads, including infographics, training videos, blog articles and email newsletters in English and Mandarin Chinese.
Oct 2013 - Apr 2015
Partner, Marketing Project Manager
Search Engineuity
Project manage web developers, graphic designers, copywriters, videographers, SEO specialists to fulfil clients' needs in various digital marketing projects.Community managementSocial media managementOnline Reputation managementEmail Marketing
Sep 2010 - Apr 2015
Creative Director, Founder
Infusion Branding
Creating unique, creative and successful corporate identities for clients in a broad range of industries in UK, US and South Africa. Services include corporate branding and management, corporate stationery and gifts, Internet Marketing, Software Usability Interface design and multimedia content creation.
Feb 2009 - Apr 2015
Personal Project
Legal Aid Services
Created an online resource platform that empowers South African readers with general understanding of legal concepts and issues in South Africa.
May 2013 - Nov 2013
Senior Graphic Designer
Created a monthly magazine in English, French and Portuguese to distribute in 15 African countries;Manage social media accounts (Facebook, Twitter, Youtube, Linkedin).Content management and update on a Joomla website.Graphic design on OOH and digital advertising Manage the company brand identity across all platforms, ensure that all company communications and other visual materials adhere to the Brand Identity Guidelines.Develop and maintain a database of photography… Show more Created a monthly magazine in English, French and Portuguese to distribute in 15 African countries;Manage social media accounts (Facebook, Twitter, Youtube, Linkedin).Content management and update on a Joomla website.Graphic design on OOH and digital advertising Manage the company brand identity across all platforms, ensure that all company communications and other visual materials adhere to the Brand Identity Guidelines.Develop and maintain a database of photography, videography, stock images, and other marketing materials.Manage social responsibility programs and industry exhibitions.Event photography and videography that includes post-production of content, transcription and animation after effects. Show less
Feb 2008 - Aug 2010
Sales & Marketing Assistance
The Diamond Factory
Sales & Marketing Assistance
Oct 2007 - Dec 2007
Team & coworkers
Colleagues at UnionPay International
Other employees you can reach at unionpayintl.com. View company contacts for 509 employees →
CZ
Cindy Zhong
Colleague at Unionpay InternationalShenzhen, Guangdong, China
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SC
Siyi C.
Colleague at Unionpay InternationalShanghai, China
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XZ
Xiuqing Zhang
Colleague at Unionpay InternationalShanghai, China
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DL
Diego Lu
Colleague at Unionpay InternationalMexico City Metropolitan Area, Mexico
View →
阿
阿西吧阿西吧
Colleague at Unionpay InternationalTokyo, Japan
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李
李梦岩
Colleague at Unionpay InternationalChangning District, Shanghai, China
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JZ
Jiaqi Zhu
Colleague at Unionpay InternationalParis, Île-De-France, France
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J(
Jiaqing (Gloria) Jiang
Colleague at Unionpay InternationalNew York, United States
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ZY
Zhang Yue
Colleague at Unionpay InternationalShanghai, China
View →
WZ
Wei Zhang
Colleague at Unionpay InternationalShanghai, China
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Cindy Zhong
Colleague at Unionpay InternationalShenzhen, Guangdong, China
View →
SC
Siyi C.
Colleague at Unionpay InternationalShanghai, China
View →
XZ
Xiuqing Zhang
Colleague at Unionpay InternationalShanghai, China
View →
DL
Diego Lu
Colleague at Unionpay InternationalMexico City Metropolitan Area, Mexico
View →
阿
阿西吧阿西吧
Colleague at Unionpay InternationalTokyo, Japan
View →
李
李梦岩
Colleague at Unionpay InternationalChangning District, Shanghai, China
View →
JZ
Jiaqi Zhu
Colleague at Unionpay InternationalParis, Île-De-France, France
View →
J(
Jiaqing (Gloria) Jiang
Colleague at Unionpay InternationalNew York, United States
View →
ZY
Zhang Yue
Colleague at Unionpay InternationalShanghai, China
View →
WZ
Wei Zhang
Colleague at Unionpay InternationalShanghai, China
View →
4 education records
Xing Gan education
Master Of Business Administration - Executive Mba, Business Innovation And Management Consulting
Postgraduate Degree, Business Administration And Management, General
Bachelor Of Commerce - Bcom, Marketing Management
Bachelor Of Arts (B.A.), International Relations & French
FAQ
Frequently asked questions about Xing Gan
Quick answers generated from the profile data available on this page.
What company does Xing Gan work for?
Xing Gan works for UnionPay International.
What is Xing Gan's role at UnionPay International?
Xing Gan is listed as Head: Branding, Marketing and PR at UnionPay International - Africa Office at UnionPay International.
Where is Xing Gan based?
Xing Gan is based in City of Johannesburg, Gauteng, South Africa while working with UnionPay International.
What companies has Xing Gan worked for?
Xing Gan has worked for Unionpay International, Web Ceo Africa, Search Engineuity, Infusion Branding, and Legal Aid Services.
Who are Xing Gan's colleagues at UnionPay International?
Xing Gan's colleagues at UnionPay International include Cindy Zhong, Siyi C., Xiuqing Zhang, Diego Lu, and 阿西吧阿西吧.
How can I contact Xing Gan?
You can use AeroLeads to view verified contact signals for Xing Gan at UnionPay International, including work email, phone, and LinkedIn data when available.
What schools did Xing Gan attend?
Xing Gan holds Master Of Business Administration - Executive Mba, Business Innovation And Management Consulting from Gibs Business School (Gordon Institute Of Business Science).
What skills is Xing Gan known for?
Xing Gan is listed with skills including Online Marketing, Corporate Identity, Public Relations, Graphic Design, Social Media, Business Strategy, Management, and Marketing Strategy.
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