Senior Software Engineer
Current• Focused on making Netflix personalized and resonant internationally by leveraging generative AI, A/B testing, and continuous explore-exploit techniques (Globalization team).• Spearheaded development of copy writing, localizing, and personalizing systems that led to 200M increase in net revenue.• Drove development of ML-based systems to assemble, distribute, and analyze marketing assets and digital advertisements for international subscriber acquisition (Growth acquisition and marketing technology team).