Xingran Xu
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Xingran Xu Email & Phone Number

Location: Chaoyang District, Beijing, China 7 work roles 2 schools
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Role
Product Owner and Ads Manager
Location
Chaoyang District, Beijing, China

Who is Xingran Xu? Overview

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Quick answer

Xingran Xu is listed as Product Owner and Ads Manager at WalktheChat - China Social Media Marketing Agency, based in Chaoyang District, Beijing, China. AeroLeads shows a matched LinkedIn profile for Xingran Xu.

Xingran Xu previously worked as Product Owner & Ads Manager at Walkthechat - China Social Media Marketing Agency and Account Manager at Walkthechat - China Social Media Marketing Agency. Xingran Xu holds Master'S Degree, Master In Management from Audencia Business School.

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WalktheChat - China Social Media Marketing Agency

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Profile bio

About Xingran Xu

Result-orientation

Listed skills include 战略规划, 项目管理, Visual Basic For Applications, Microsoft Office, and 3 others.

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Xingran Xu's current company

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WalktheChat - China Social Media Marketing Agency
Walkthechat - China Social Media Marketing Agency
Product Owner and Ads Manager
Beijing, China
7 roles

Xingran Xu work experience

A career timeline built from the work history available for this profile.

Product Owner & Ads Manager

Current

Market Analysis & Research: Providing targeted market analysis for clients including Google, LVMH, and Chaumet. Deliver clear user profiles, behavior analyses, competitive case studies, and O2O strategies.Social Media Advertising Strategy: Collaborate with content and media operations to develop bidding and brand advertising strategies for 40+ clients..

Oct 2020 - Present

Account Manager

1. Project Management: Coordinated with copywriting team/design team to reach the clients' objectives; Built friendly relationship with clients2. Social-Media Ads Management: Optimiized 10+ clients Monthly budget on WeChat, GDT, Weibo, RED, Tmall; CPI around 5-20 RMB; Tmall Ads ROI more than 400%3. Product Analysis: Provided suggestions to improve.

Jun 2019 - Oct 2020

Account Specialist

Beijing, China

1. Report Support: Summarized the key performance (retention rate, impression, interaction, CTR, CPA, ROI); indicated marketing strategies for the next step 2. Marketing Analysis: Contributed to the competitive products' performance analysis (market size, social-media strategy, digital marketing channels, investment estimation)3. KOL Sourcing: Negotiated.

Apr 2019 - Jun 2019

Marketing Intern

北京

- Data maintainence:Improved data visualization, implementing VBA to reduce the workload - Marketing analysis:Conducted in-depth research on Huabei competition; Design the data visualization- Project management:Followed up the timeline of the third-party cooperation

Jan 2019 - May 2019

Freelance Writer

Contributed to the special column on Mafengwo.com as a freelance writer

Sep 2018 - Jan 2019

Sales And Marketing Intern

Chengdu

- Product marketing: Participated in offline events with 2,000 visits per day and managed products sales; Achieved sales target 145% - Brand marketing:Introduced online module and communities to 300 audiences per day; Collected feedback and analyzed- Database maintainence:Maintained product sales data and conducted an overall trend analysis - Inventory.

Jun 2018 - Aug 2018
2 education records

Xingran Xu education

Master'S Degree, Master In Management

Activities and Societies: Digital Marketing and Supply Chain Management

Bachelor'S Degree, International Economics And Trade, 4.0/5.0

Activities and Societies: 毕业论文: 《奢侈品公司在华区位战略分析——基于离散选择模型》,优秀毕业论文,应用 SPSS 软件 和二元 logit 模型,对 2005 年到 2014 年分布在 32 个城市、12 家奢侈品公司的 319 家门店的区域战.

FAQ

Frequently asked questions about Xingran Xu

Quick answers generated from the profile data available on this page.

What company does Xingran Xu work for?

Xingran Xu works for WalktheChat - China Social Media Marketing Agency.

What is Xingran Xu's role at WalktheChat - China Social Media Marketing Agency?

Xingran Xu is listed as Product Owner and Ads Manager at WalktheChat - China Social Media Marketing Agency.

Where is Xingran Xu based?

Xingran Xu is based in Chaoyang District, Beijing, China while working with WalktheChat - China Social Media Marketing Agency.

What companies has Xingran Xu worked for?

Xingran Xu has worked for Walkthechat - China Social Media Marketing Agency, Cnooc International, and Mafengwo.Com.

How can I contact Xingran Xu?

You can use AeroLeads to view verified contact signals for Xingran Xu at WalktheChat - China Social Media Marketing Agency, including work email, phone, and LinkedIn data when available.

What schools did Xingran Xu attend?

Xingran Xu holds Master'S Degree, Master In Management from Audencia Business School.

What skills is Xingran Xu known for?

Xingran Xu is listed with skills including 战略规划, 项目管理, Visual Basic For Applications, Microsoft Office, 信息图表, 品牌营销, and 市场研究.

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