👩🏻💻I am a systems thinker who enjoys weighing and considering the relationship between tech, market and design, especially as AI becomes a trend. I work to explore and discuss the potential impacts of AI on education, organizational change, bias alteration, and sustainable development.🔮 I have achieved a lot in the following 3 areas:📽️ 1. Digital Marketing: Leveraged new techs such as AI and AR/XR to boost customer engagement, adept at integrated solutions for brand storytelling and loyalty.🪄 2. User Experience: Expert in qualitative research, utilizing sociology and ethnography to analyze persona, user journeys, identifying related business issues, and aligning stakeholders through lectures and workshops.✏️ 3. Product Definition: Clearly mapping requirements to functionalities, provided information architecture and inspiration-sparking interaction guidance to assist products in quickly entering the development cycle.
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Ai ConsultantAi4Good May 2024 - Present中国 上海市Responsible for evaluating various AI techs to determine the most effective tools for enhancing business processes and solving growth problems. -
Product ManagerLet'S Twinkle 新屯口 Nov 2023 - PresentShanghai, China -
Pmm（Product Marketing Manager）魔珐(上海)信息科技有限公司 Feb 2022 - Dec 2023ShanghaiResponsible for researching, designing, and verifying the commercial scenarios of virtual human and AIGC products for different industries, collecting business analysis and needs, and low-fidelity prototype for the product team, and providing sales materials such as white papers and product demonstrations for the business team. -
Product Service System DesignerBigmind Innovation Aug 2020 - Mar 2022中国 上海市Responsible for trend forecasting, business analysis, market research, and user interviews within the project, and translating these into design strategies and innovation opportunities. Assisted the client's R&D department in forming new products and services, and the marketing department in packaging new technologies and applications as benchmark practices. For example, Shanghai Volkswagen (Future Digital Cockpits Design） Vanke (Innovation of CoLife Service Systems), Midea (Future Kitchen and Heating Products), and Huawei Harmony OS (Harmony OS GTM Showcase), etc. -
Talent InternBigmind Innovation Apr 2020 - Jul 2020中国 上海市Assisted in user recruitment, user research, and requirement organization necessary for the project, as well as in updating and creating internal design research methodologies.
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Research AssistantTencent Feb 2020 - Oct 2020Assisted in specific projects for the Interactive Entertainment Business Unit, conducting research on cutting-edge trends in the ACG (Anime, Comic, and Games) field and gaining consumer insights.
Frequently Asked Questions about Xinyi Sun
What company does Xinyi Sun work for?
Xinyi Sun works for Ai4good
What is Xinyi Sun's role at the current company?
Xinyi Sun's current role is 👾 UX Designer & Researcher @AI｜🐦 Trend Watcher.
What schools did Xinyi Sun attend?
Xinyi Sun attended 江南大学, 青岛二中.
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