Digital Content Media
Current- Managed monthly influencers' content engagement with over 40 partners and published over 38.5M content reach for the Vietnam market
- Conducted analytical reporting for campaigns and digital contents to capture impact and draw learnings
- Utilized relationships with partners to secure cost-efficient deals and achieved over 15M reach during tight budget
- Participated in FOREO's Be YOUnique Global Campaign and generated 1.3M content reach for the campaign
- Initiated brand partnerships with a prestigious international university to host online webinar and garnered 209 attendants
- Sourced and connected with dermatologists and skin experts to create contents and co-hosted interactive livestream sessions which attracted over 90 attendees