Experienced in delivering multi-channel marketing and advertising campaigns, effectively and efficiently. Adept at managing client relationships and overseeing projects across various industries, from small businesses to national brands.Collaborate closely with external media partners to develop content that aligns with brand identity while maximising performance.Consistently evaluate campaign effectiveness through data analytic tools, deliver comprehensive reports on key metrics to clients, and offer strategic recommendations for achieving shared desired outcomes.

Fostered authentic and collaborative relationships with clients to deliver best-in-class strategies and campaigns across the digital realm.

Oversaw publicity efforts across a portfolio of corporate, luxury, community, and lifestyle accounts. Took full responsibility for public relations activities for both local and national clients, including identifying media angles, creating press materials, securing positive media placements, managing sponsors, overseeing event management, and executing social media advertising campaigns.

Acted as the glue between clients, management, sales, and production teams in an autonomous role. Collaborated with owner and fashion designer, Liza Emanuele, to spearhead a small team, cultivate enduring relationships with high-end clients, oversee store operations, and drive sales.