COO | BloomSERVICES OFFERED• Creation, management and optimization of Pay Per Click advertising campaigns on Google, Bing, Facebook, Twitter and LinkedIn, Snapchat, TikTok, Pinterest, Amazon, etc.• Programmatic Advertising• SEO (Search Engine Optimization)• SMM (Social Media Management)• CRO (Conversion Rate Optimization) - Landing page creation and optimizationCONTACT USVisit us at www.makeitbloom.comT: (514) 667-7181 / 1-888-225-7932F: (514) 227-5211xurxo@makeitbloom.com

In charge of managing multi-million dollar pay per click campaigns across Google, Yahoo and MSN, targeting people seeking to rent luxury villas and charter yachts.Played a key role in helping the company expand into new markets through cost effective client acquisition via paid search.Responsible for executing and optimizing paid search strategies to maximize ROI.Conducted competitive research and implemented strategies to gain and maintain a competitive edge through PPC.Implemented tracking, reporting, and conducted ongoing analysis of PPC marketing campaigns. Conducted multivariate and A/B split tests to track and improve campaign performance.Made recommendations to the management team and coordinated the testing and measurement of website changes and enhancements related to usability, functions/features and conversion optimization, that directly impacted consumer purchase behavior.

Operated successful Internet Auction Sales business through Ebay, achieving profit margins of up to 90% while working to build solid business relationships with local suppliers, manufacturers, distributors and entrepreneurs.Provided purchasing, inventory management, customer relationship management, and business operations consulting to clients. Successfully managed customer service initiatives resulting in a 100% customer satisfaction rating on over 900 Ebay transactions.

Management of a 6-employee branch, with revenues exceeding $100,000 monthly and a fleet of over 140 vehicles, in a high-stress and continuously changing environment.Development of strong business partnerships through marketing efforts and high levels of service.Communication of company objectives to employees, provide training and help set personal goals.Development and implemention of short and long-term strategic plans resulting in being ranked consistently in the top 5 out of over 40 branches in the Province of Quebec for profit maximization and cost control.Corporate lead generation through cold calling and direct customer contact, resulting in increased corporate rental business.Achievement of a “completely satisfied” consumer rating of over 84% for a period of 15 consecutive months.