Xuzhi (Lia) Ding Email & Phone Number

Beijing, China

- Provide BMW central marketing support and AP to all five regions. Collaborate with regions for resource allocation and dealer/region promotional events implementation to ensure the BMW quality are met locally.- Facilitate brand-level collaboration, ensure smooth and consistent communication with stakeholders.- Cooperate with internal teams including sales, launch, campaign, DD, sponsor to support sales-driven region/dealer business development.- Work with different agencies for event planning, promotional material production, car management to ensure campaign expectations are met.

Beijing City, China

l Work with creative agencies in the US and Europe to create marketing collateral to support the launch of new PC and Smart Device products. Collateral may include product videos, animations, photography and other creative assets.l Work collaboratively with internal product teams to define creative briefs and other marketing planning as appropriate.l Ensure timely delivery of assets and efficient management of creative agency partners

Beijing City, China

• Provide traditional media planning service for Audi.• Plan campaigns from scratch and coordinate with client and team members to guarantee all campaign requirements are met.• Provide digital media service and execution for Scandinavia Airlines.• Execute step by step all digital campaigns including DBM, paid search, paid social, etc.

Beijing City, China

• Facilitate the regional ad delivery of Volkswagen China. • Serve as day to day contact of client, media and dealers to ensure all campaign expectations and requirements are met. • Develop quarterly and annual client reports.• Develop ad monitoring reports. • Gather and update data for media performance reviews.

Charleston, South Carolina Area

• Write advancers on certain performances through researching and interviewing artists, critics or related sources. • Pitch ideas to editors and write the stories in a timely and professional manner.

Syracuse, New York Area

• Research and gather the information of the artists whose works will be exhibited.• Write exhibition reviews and press releases under the Everson Museum of Arts name for Syracuse.com.• Develop promotional campaigns in support of Everson exhibitions, programs, and special events.• Understand and help with the business operation of a museum and fundraising.

Syracuse, New York Area

美国 纽约州 锡拉丘兹

• Attended the events and report them within time limits.• Created multimedia elements-photos, videos, etc.

美国 纽约州 锡拉丘兹

• Maintained the festival's Facebook page, posted the trailers, interview with directors and other movie-related promotional content.• Live-posted the event.• Reported on the event, interviewed attending people and guest speaker.

中国 安徽 合肥

• Gathered the information of students, helped the teachers grade and document their performances.• Answered the students’ questions on language learning, especially on how to improve their writing skills.

Master'S Degree, Arts Journalism

Activities and Societies: • An active contributor to the school publication: The Newshouse. • Co-coordinator of the school festival.

Bachelor'S Degree, Business English, 3.24

Activities and Societies: • Participated in the competition, Business Insight-Competition for the future elite, as the team leader. •.

Exchange Student, English Language And Literature, General

Activities and Societies: Anglo-Chinese groupAttended a one-year exchange program between my home university, Hainan University.