Yara Abdallah Email & Phone Number

Passionate about innovative content and partnerships solutions with 13 years+ experience in the MENA region.Currently looking after Google's Partnerships with the Media & Entertainment industry across product areas in MENA & SSA. [Background] After spending half a decade in the Broadcast Media industry in front of the cameras, I was inspired to move behind the cameras to become a storyteller for real. In 2010, it was where the industry was heading, and I was among the first few in the region to specialize in Brand Partnerships & Content Marketing. Always brimming with new ideas while developing a knack for creative problem solving, I am passionate about helping brands emotionally engage and connect with people to create meaningful stories. My work has been awarded by several industry markers including M&M Global Awards, Dubai Lynx and MENA Effies.I started my journey in Content Marketing & Partnerships at Omnicom Media Group’s Branded Content division. I was later headhunted to set up the very first dedicated Brand Partnerships function at the Pan-Arab broadcaster MBC Group.Besides driving business development, content strategies & management (content creation, production & distribution); my career has also focused on leveraging data & insights to instigate results through identifying the right partners (influencers, suppliers, or producers ) and distribution channels.

Listed skills include Television, Public Relations, Media Planning, Digital Media, and 19 others.

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  Lebanese American University

  Bachelor Of Arts (Ba) In Communication & Media Studies