Garima Yadav Email & Phone Number

Seattle, Wa, Us

Greater Seattle Area

Global product owner for Display ads on Prime Video. Led strategy development and product roadmap to launch advertising products on Prime Video’s prime real estate.

Seattle, Washington, United States

Product owner for In-store advertising Digital Signage products. Led strategy and launch of groundbreaking in-store Digital Signage products, marking an industry-first achievement.

Seattle, Washington, United States

Launched Amazon Baby Registry in Canada marketplace by collecting customer feedback and collaborating with engineering, UX, Vendor Managers, and Marketing team

Seattle, Washington

Austin, Texas Area

Created performance evaluation framework to drive efficiency gains from marketing technology tools by collaborating with IT product owners to increase marketing ROI

Greater Seattle Area

Developed healthcare penetration strategy by evaluating customer segments against key metrics; identified two target segments for 2018 entry

Gurgaon, India

1) Designed category-wide promotional schemes by analyzing customer sales data to capture new customer segments, enhancing profitability of chocolate category2) Led cross-functional teams to create sales forecasting model enabling distribution hubs torespond to real-time demand for products.3) Launched new Sales Channels in Education and Transport Industry by analyzing internal product offerings.4) Spearheaded go-to-market strategy at three distributor points by aligning 30 new customers in the value chain.

Bangaon Area, India

Part of Loyalty Marketing and Strategy Design practice at ITC’s Business Consulting Group. Responsible for strategization and reformation of customer loyalty programs to drive incremental lift in top-line.Projects - In Airline Industry, worked with leading airlines to - a) Unlock more value from Frequent Flyer program by assessing its performance, identifying gaps, defining roadmap for mitigating those gaps with a clear focus on – customer segmentation, ancillary revenue , partner eco-system and currency (air-mile) performance.b) Enhance customer experience by defining complete customer experience transformation strategy.In Retail industry, worked with a leading retailer increase their customer base and innovate loyalty program.

Pune

Managed 200-employee project for a diamond client1) Created employee level KPI's to measure and track project's performance, fostering timely decision-making and reducing delivery lapses2) Responsible for building strategic alliance with Accenture Vendors and Internal talent management team to streamline talent management process

- Organized fundraising events, Health check-ups- Taught Dance, English

Gurgaon, India

Master Of Business Administration (M.B.A.)

Master Of Business Administration - Mba, The Changing Environment For International Business In Europe

Summer Exchange

Master Of Business Administration (Mba), Marketing

Activities and Societies: Internship with Crowdcheck, a crowd sourcing start-up, for formulating marketing strategy and sales.

Bachelor Of Engineering (Beng), Electronics And Telecommunications

Activities and Societies: Events Committee, Inter college dance competitionElectronics and Telecommunication

Science